COSMOPOLITAN

CANTERBURY PROMOTIONAL OPPORTUNITIES AT WHITEFRIARS

Canterbury is one of the world’s most iconic and cosmopolitan historic cities and home to no less than three World Heritage sites. The city attracts over six million visitors from across the UK and continental Europe every year. Whatever the reason for their visit, the vast majority take the opportunity to pass through the city’s award-winning Whitefriars shopping district, its prime retail pitch. At its heart is Whitefriars Square, our principal promotional space, which enjoys an average monthly footfall alone in excess of one million people. Other, more intimate spaces are also available, including the Marlowe Arcade and Clocktower and Longmarket Squares. Our impressive statistics have already helped many high profile local and national brands to successfully promote their products and services at Whitefriars. And now we invite you to do the same.

WHITEFRIARS DEMOGRAPHICS n Primary catchment of 269,000 n Effective shopping population of 214,000 n £520m available spending in core categories in the current primary catchment n Per capita spend 11% above national average n Catchment very strongly biased towards 15-24 and 65+ age groups n Car ownership well ahead of the UK national average n 1,000,000+ average monthly footfall in Whitefriars n Average dwell time in the city is 115 minutes, half of which is spent in Whitefriars n 51 times per annum visit frequency n ABC1s account for over 70% of shoppers n Average customer satisfaction score of 87%

PROMOTIONAL SPACES

A WHITEFRIARS SQUARE

RATES

Suitable for car displays, modular stands, trailers and roadshows. Surrounding shops include Next, Boots and Goldsmiths.

MIDWEEK DAY £250 MIDWEEK 5 DAYS £750 WEEKEND DAY £300 WEEKEND 2 DAYS £400 WEEK £1250

DIMENSIONS 12m x 12m POWER 415 volt 63 amp 3 phase plus 240 volt 16 amp

B MARLOWE ARCADE

RATES

Suitable for small displays, modular/pop-up stands, barrows and RMUs. Surrounding shops include Karen Millen and Apple.

MIDWEEK DAY £100 MIDWEEK 5 DAYS £300 WEEKEND DAY £125 WEEKEND 2 DAYS £200 WEEK £500

DIMENSIONS 1m x 3m POWER 240 volt 16amp

C ROSE SQUARE Suitable for small displays, modular/pop-up stands, barrows and RMUs.Surrounding shops include Bhs, Swarovski and Animal.

RATES DIMENSIONS 2m x 5m POWER 240 volt 16 amp

MIDWEEK DAY £50 MIDWEEK 5 DAYS £250 WEEKEND DAY £100 WEEKEND 2 DAYS £200 WEEK £400

D CLOCKTOWER SQUARE

RATES

Suitable for small displays, DIMENSIONS 3m x 5m modular/pop-up stands, POWER 240 volt plus barrows and catering. 110 volt 16 amp Surrounding shops include Game Station and JJB Sports.

MIDWEEK DAY £100 MIDWEEK 5 DAYS £300 WEEKEND DAY £125 WEEKEND 2 DAYS £200 WEEK £500

E WHITEFRIARS STREET

RATES

Suitable for small displays, modular/pop-up stands, barrows and RMUs.Surrounding shops include Fenwick and Topshop.

MIDWEEK DAY £100 MIDWEEK 5 DAYS £300 WEEKEND DAY £125 WEEKEND 2 DAYS £200 WEEK £500

DIMENSIONS 2m x 5m POWER 240 volt 16 amp

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E STREET into BRIDG The open centre divided UPPER is seven principal areas around four squares: Whitefriars, Rose, Longmarket and Clocktower. Many locations offer excellent views of the world-renowned Cathedral, including unrivalled views from the top deck of the multi-storey car park and residential areas above the stores. The Marlowe

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Roman Bastion Display

Arcade offers a covered shopping facility with the emphasis on occasionwear and aspirational shopping brands. All shopping streets connect seamlessly with the rest of the city centre.Whitefriars welcomes commercial film crews and stills photographers by prior arrangement. Further information is available on request.

TYPE

PER HOUR

HALF-DAY

FULL DAY

STILLS PHOTOGRAPHY During trading hours

£100 £150

£550 £850

£1,100 £1,750

LOCATION FILMING During trading hours

£200 £250

£1,100 £1,350

£2,400 £2,750

All fees are for crew sizes less than 10 (crew size = crew, cast and supporting artists)

CONFERENCE FACILITIES

CONFERENCE ROOM HIRE The Conference Room in the Whitefriars Management Suite is available for hire to retail tenants and other local groups for meeting or training purposes. The Management Suite is located above Boots on the first level of the multi-storey car park. Measuring 10m x 5m, the fully air-conditioned room

can seat up to 20 people comfortably in boardroom or theatre style.

also a flip chart, telephone conferencing facility and ample power points.

The Whitefriars Conference Room incorporates state-of-the-art audiovisual facilities, including a 50-inch plasma screen and an XGA video projector. Both are linked to a Windows PC pre-loaded with Microsoft Office: PowerPoint, Word and Excel. There is

Tea/coffee-making facilities and chilled water are available in the room. All facilities, including toilets, are fully wheelchair accessible. Catering facilities are available on request at extra cost.

TYPE

PER HOUR

ROOM HIRE

£25, including full use of facilities, AV hire and refreshments

All costs quoted are exclusive of VAT @ 17.5%

For further information and to make a booking, please contact: SUZANNE THORNTON WHITEFRIARS MANAGEMENT SUITE 14 GRAVEL WALK, CANTERBURY KENT CT1 2TF

TEL: 01227 826760 FAX: 01227 459155 EMAIL: [email protected]

WHITEFRIARS ACTIVITY APPLICATION FORM Promoter/Agency: Contact name: Correspondence/invoice address:

Telephone:

Email:

Client/brand: Description of promotion/event (sampling, customer advice, demonstration, entertainment, etc (use of PA system will require approval)

Type of stand (pop-up, modular, large structure, etc – we require a visual for approval)

Space requirement (dimensions in metres): Preferred date(s): Preferred location (see rate card for available sites): How many promotional staff do you anticipate on site?: Do you require power? (please outline your requirements):

Do you require parking in our service yard? (please specify if this is required for the duration of the event or just to install/de-rig): Please detail any other requirements:

We will require evidence of public liability insurance (£10 million minimum), a risk assessment and method statement.

Please send completed application forms to: SUZANNE THORNTON WHITEFRIARS MANAGEMENT SUITE 14 GRAVEL WALK, CANTERBURY KENT CT1 2TF

TEL: 01227 826760 FAX: 01227 459155 EMAIL: [email protected]