BUFORD (ATLANTA), GEORGIA
THE VISION Northeast Atlanta. A First-Rate Entertainment Destination. The transformation of The Village at Mall of Georgia into a dining and entertainment destination is underway with the addition of a strong assortment of national restaurants, all centered around an entertainment venue with an amphitheater and village green. —— The addition of on-trend destination brands including aerie, G by GUESS, and Windsor Fashions, will expand the already robust children’s and junior’s categories. —— The Disney Store, Express, Hollister Co. and Pandora are all planning store remodels. —— The Village, already enhanced by extensive dining options, will continue to attract shoppers with a new late-night entertainment atmosphere.
WOODWARD CROSSING BLVD.
KEY DEPARTMENT STORES ANCHOR STORES RESTAURANTS
SR 20
RETAIL THEATER
BUFFALO WILD WINGS GRILL & BAR
BELK
VON MAUR
RED ROBIN
JCPENNEY
REGAL CINEMAS
DICK’S SPORTING GOODS
(LEVEL III)
SMOKEY BONES BARBEQUE & GRILL
ALINO PIZZERIA
TIN LIZZY’S CANTINA
(FALL 2016)
BARNES & NOBLE P.F. CHANG’S
MACY’S
MARLOW’S TAVERN THE CHEESECAKE FACTORY DILLARD’S
HAVERTY’S FURNITURE YOUFIT HEALTH CLUB
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MALL OF GEORGIA BLVD. MASTER PLAN
NORTHEAST ATLANTA SOUTHERN SOPHISTICATION Mall of Georgia is located in Buford, Georgia—positioned in both Gwinnett and Hall Counties in suburban Atlanta. —— Gwinnett County is the second largest county in the state with a population of over 900,000. —— The area surrounding Mall of Georgia grew more than 60% in the past decade and is projected to grow another 16% over the next five years with primarily upper-middle income residents. —— Three Fortune 500 companies are headquartered within the mall’s trade area: AGCO, Primerica, and RockTenn. —— More than 60 international companies have chosen Gwinnett County for their U.S. global headquarters. This includes Mitsubishi Electric, Ricoh Electronics, Suniva, and WIKA Instruments. —— Georgia’s newest four-year college, Georgia Gwinnett College, is located in Gwinnett County and has an enrollment of over 9,400 students. —— Coolray Field, home of the Gwinnett Braves, a Triple-A affiliate of the Atlanta Braves Major League Baseball club, is located one mile from the shopping center.
MUSIC MEETS STYLE Mall of Georgia is the preferred shopping and entertainment destination in the northeast Atlanta suburbs. —— The enclosed super-regional shopping center features a unique outdoor shopping village modeled after an old-fashioned Georgia town square. —— The Village offers a strong assortment of national restaurants and shops including The Cheesecake Factory, P.F. Chang’s, and LOFT. —— The Village amphitheater and green is host to year-round live entertainment and family-oriented events including Movies Under the Stars and the Star Spangled 4th Celebration.
BY THE NUMBERS Anchored by Seven Major Retailers Belk, Dillard’s, Macy’s, JCPenney, Barnes & Noble, Dick’s Sporting Goods, Von Maur (opening 2016) Square Footage Mall of Georgia spans 1,818,000 square feet. Three Levels Boasting more than 225 specialty stores. Restaurants 13 fast-casual dining options and over 400 seats. Eight full-service restaurants.
IN GOOD COMPANY Distinctive. Classic. Chic. Many fine brands have chosen Mall of Georgia as their preferred location in the northeast Atlanta market. ——Altar’d State ——bebe ——Brighton Collectibles ——LUSH Fresh Handmade Cosmetics ——Pottery Barn ——Williams-Sonoma
INDULGENT DINING An exceptional mix of dining destinations offers a unique experience for both locals and tourists. ——Aliño Pizzeria (opening Fall 2016) — Buffalo Wild Wings Grill & Bar — The Cheesecake Factory ——Marlow’s Tavern ——P.F. Chang’s ——Red Robin (opening 2016) ——Smokey Bones Barbeque & Grill (opening 2016) ——Tin Lizzy’s Cantina The extensive food court has a fast-casual offering to satisfy every member of the family. Mall of Georgia is one of two locations in the U.S. with a Bubbleology and has one of two Garrett Popcorn Shops in Georgia.
POSITIONED TO SUCCEED Mall of Georgia is located in Buford, Georgia in Atlanta’s growing northeast suburbs. —— The property is conveniently located at the intersection of two major interstates — I-85 and Route 20. —— Mall of Georgia sits along Buford Drive, a heavily traveled commercial corridor between the two interstates. —— 20.4% of trade area households have children under 14 while 34.1% of households have children under 21.
2015 2020
2015 2020
2015 2020
922,572 1,054,362
311,256 355,934
$82,132 $84,877
2015
356,341
2015
$217,745
Source: SPG Research; trade area demographic information per STI: PopStats (2015).
DESTINATION SHOPPING In 2013, Gwinnett County’s tourism industry supported 11,330 jobs, generated $1 billion in direct tourist spending, created $40.85 million in state tax revenues, and generated $31.06 million in local tax revenues. —— From 2009 to 2013, visitor expenditures grew by 25%. —— Mall of Georgia sees approximately 14 million shopper visits per year. 33% of customers come from outside the trade area. —— Tourism (primarily domestic) contributes up to 17% of annual traffic.
Raoul Dawsonville
Lavonia
Lula
Nelson
Carnesville
B
13
Canon
Ball Ground
Homer Gillsville
10
Gainesville Franklin Springs Maysville Oakwood Commerce
4
Cumming
TRADE AREA BOUNDARY
985 Talmo
Flowery Branch
Ila Pendergrass Jefferson
Rest Haven
Danielsville
Buford
Braselton
Sugar Hill
Arcade
Alpharetta
15
Roswell
1
Suwanee
Comer Colbert
20
Berkeley Lake
6 Dunwoody
Winder
Dacula
Winterville
Statham
9
Norcross
Hull
Auburn
Duluth
Lawrenceville
Bogart
Bethlehem
16
285
Hoschton
85
3
Mountain Park
Nicholson
8
Athens-Clarke County (balance)
19
Arnoldsville
Doraville Chamblee
18
North Atlanta
gs
11
5
17
14
Crawford
Snellville
Tucker
12
Clarkston
Scottdale
Druid Hills
North High Shoals Between
Stone Mountain
Bishop Monroe
Pine Lake
Good Hope
0
Avondale Estates
Atlanta
20
Belvedere Park
Walnut Grove
Redan Candler-McAfee
Gresham Park
7
TRADE AREA & COMPETITION
Simon Centers Competition
Lithonia
Lexing
Watkinsville Loganville
North Druid Hills
2
Grayson
Lilburn
N MILES
Bostwick Jersey
Lakeview Estates
1 Mall of Georgia
6 The Forum at Peachtree
11 Lenox Square
16 Perimeter Mall
2 Atlantic Station
7 Gallery at South Dekalb
12 North Dekalb Mall
17 Phipps Plaza
3 Avalon
8 Georgia Square Mall
13 North Georgia Premium Outlets
18 Plaza Fiesta
4 The Collection at Forsyth
9 Gwinnett Place
14 Northlake Mall
19 The Shoppes at Web Gin
10 Lakeshore Mall
15 Northpoint Mall
20 Sugarloaf Mills
5 Buckhead Atlanta
10 Maxeys
SR 20
MALL OF GEORGIA CROSSING
IMAX/ REGAL CINEMAS
WO ODW ARD
BUFFALO WILD WINGS
MACY’S
JCPENNEY
BELK
MIL L PK WY .
MALL OF GEORGIA DILLARD'S
VON MAUR (FALL 2016)
ALIÑO PIZZERIA (FALL 2016)
YOUFIT MARLOW’S HEALTH TAVERN CLUB THE CHEESECAKE FACTORY SMOKEY BONES BARBEQUE & GRILL
DICK'S SPORTING GOODS TIN LIZZY’S CANTINA BARNES & NOBLE P.F. CHANG’S
MALL OF GE ORGIA BLVD. NE
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AERIAL OVERVIEW
UNIQUE OPPORTUNITY Mall of Georgia presents a unique opportunity for your brand. Please contact the following leasing professional for more information. Nash Morris (404) 926-3042
[email protected]