Better Living Through UX Design

Better Living Through UX Design Mitchell Yawitz Principal Product Designer, MarkLogic Corporation © COPYRIGHT 2014 MARKLOGIC CORPORATION. ALL RIGHTS R...
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Better Living Through UX Design Mitchell Yawitz Principal Product Designer, MarkLogic Corporation © COPYRIGHT 2014 MARKLOGIC CORPORATION. ALL RIGHTS RESERVED.

The Honeywell Kitchen Computer

Source: Computer History Museum

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© COPYRIGHT 2014 MARKLOGIC CORPORATION. ALL RIGHTS RESERVED.

NASA: Analog Computing Machine in Fuel Systems Building

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© COPYRIGHT 2014 MARKLOGIC CORPORATION. ALL RIGHTS RESERVED.

Bulk Rename Utility (bulkrenameutility.co.uk)

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© COPYRIGHT 2014 MARKLOGIC CORPORATION. ALL RIGHTS RESERVED.

Who am I? 

Principal Product Designer at MarkLogic (2 years).



Responsible for all product UX design.



Over 2 decades of UX design experience:  

Focusing on digital media devices, software and content. Companies include Apple, Adobe, Amazon, Nokia.



Fierce advocate for the end-user’s overall product experience.



Believe that the same attention to detail applied to consumer product design should also apply to the enterprise. 

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In the multiple-device world we live in, this is expected. © COPYRIGHT 2014 MARKLOGIC CORPORATION. ALL RIGHTS RESERVED.

Agenda 

What Do We Mean By “User Experience?”



Why Is Good UX Important?



UX Design Core Principles



UX Design Examples   



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Faceted Search Geospatial Content Navigation

Putting These Ideas Into Practice

© COPYRIGHT 2014 MARKLOGIC CORPORATION. ALL RIGHTS RESERVED.

What Do We Mean By “User Experience?”

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© COPYRIGHT 2014 MARKLOGIC CORPORATION. ALL RIGHTS RESERVED.

Steve Jobs on the original iPod: “M ost people m ak e the m istak e of think ing design is w hat it look s lik e…That's not what we think design is. I t's not just w hat it look s lik e and feels lik e. Design is how it w ork s.” — Steve Jobs

Apple Computer, 1st Gen. iPod

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Rob Walker, “The Guts Of a New Machine.” New York Times 30 Nov. 2003

© COPYRIGHT 2014 MARKLOGIC CORPORATION. ALL RIGHTS RESERVED.

Defining Terms 

UI = how things look 



Interaction Design (IxD) = how things work 



Branding, readability, perceived quality, etc. Usability and utility.

UX = UI + IxD + context of use 

“…all aspects of the end-user's interaction with the company, its services, and its products.” — Nielsen Norman Group, “The Definition of User Experience”



Usability = measure of UX quality 

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Ease of learning and ease of use. © COPYRIGHT 2014 MARKLOGIC CORPORATION. ALL RIGHTS RESERVED.

“Elements of User Experience” 

Aspects of design:   



Functional Requirements & Specs  



Visual Cognitive Logical & Structural Capabilities Content

Business Requirements  

User needs Business goals

from: Jesse James Garrett, “The Elements of User Experience.” SLIDE: 10

© COPYRIGHT 2014 MARKLOGIC CORPORATION. ALL RIGHTS RESERVED.

“Elements of User Experience” 

Aspects of design:   



Functional Requirements & Specs  



Visual Cognitive Logical & Structural Capabilities Content

Business Requirements  

User needs Business goals

from: Jesse James Garrett, “The Elements of User Experience.” SLIDE: 11

© COPYRIGHT 2014 MARKLOGIC CORPORATION. ALL RIGHTS RESERVED.

“Elements of User Experience” 

Aspects of design:   



Functional Requirements & Specs  



Visual Cognitive Logical & Structural Capabilities Content

Business Requirements  

User needs Business goals

from: Jesse James Garrett, “The Elements of User Experience.” SLIDE: 12

© COPYRIGHT 2014 MARKLOGIC CORPORATION. ALL RIGHTS RESERVED.

“Elements of User Experience” 

Aspects of design:   



Functional Requirements & Specs  



Visual Cognitive Logical & Structural Capabilities Content

Business Requirements  

User needs Business goals

from: Jesse James Garrett, “The Elements of User Experience.” SLIDE: 13

© COPYRIGHT 2014 MARKLOGIC CORPORATION. ALL RIGHTS RESERVED.

User Experience is a broad topic… 

Can cover:    

Customer-facing product features Sales experience Customer service interactions …any aspect of a user’s contact with a product or service



This talk is focusing on product UX.



It’s not a checklist of things to do to achieve a good UX.

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© COPYRIGHT 2014 MARKLOGIC CORPORATION. ALL RIGHTS RESERVED.

Why Is Good UX Important?

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Benefits of Good UX Design

Leanne Byrom, “What The Heck Is User Experience And Why Do You Need It?.” The Daily Egg 24 Jul. 2012

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Benefits of Good UX Design Customer Loyalty

Dan Taylor, “Apple amnesty.” flickr 17 Jul. 2010

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Benefits of Good UX Design ROI and Conversion Rates

Hegle Sarapuu, “Cost of a Usability Problem – A Product Manager’s Perspective.” Illustration by Norman Niklus. Trinidad Consulting blog 4 Dec. 2013

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Dr. Susan Weinschenk, “The ROI of Usability.” Human Factors International, Inc. 27 Jan. 2011 (Excerpted from a poster created by Population Design for HFI.)

© COPYRIGHT 2014 MARKLOGIC CORPORATION. ALL RIGHTS RESERVED.

Benefits of Good UX Design Improved Efficiency and Productivity

Erietta Sapounakis, “Efficiency: The second essential of a customer centric business.” Illustration by Nam Ngyuen. UX Magazine 11 Aug. 2011

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Zach Hastings, “Brand Identity.” Coroflot portfolio 2 Aug. 2006

© COPYRIGHT 2014 MARKLOGIC CORPORATION. ALL RIGHTS RESERVED.

Benefits of Good UX Design Customer Satisfaction

Leanne Byrom, “What The Heck Is User Experience And Why Do You Need It?.” The Daily Egg 24 Jul. 2012

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© COPYRIGHT 2014 MARKLOGIC CORPORATION. ALL RIGHTS RESERVED.

Study: Good Design Is Good For Business Summary of DMI/Motiv report: “What is the Real Value of Design?”: 

"...there is a correlation between investing in design and ex traordinary stock perform ance.”



"in the past 10 years, design-driven com panies outperform ed the Standard & P oor's 500… by 228% ...All that money these companies put into smoother user experiences, beautiful branding, and innovative advertising apparently paid off.” Carey Dunne, “Study: Good Design Is Good For Business.” Co. Design 13 Feb. 2014

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© COPYRIGHT 2014 MARKLOGIC CORPORATION. ALL RIGHTS RESERVED.

Does good UX matter in the enterprise? Jon Reed/diginomica: “…with today’s know-how and resources, there is no ex cuse

for putting out crum m y apps.” But remember… 

Distinguish between UI and UX.



Business and casual users have a higher UI standard (than power users).



Good UX requires a design process that includes the target user.

Jon Reed, “Is the enterprise user experience overhyped?” diginomica 13 Feb. 2014

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© COPYRIGHT 2014 MARKLOGIC CORPORATION. ALL RIGHTS RESERVED.

Use of MarkLogic can help… Previously: 

Data structured to match application UX.



Changes to UX design often required changes to schemas.

With MarkLogic: 

Data is always “at the ready.”



Application UX design is independent of data.



You can be more agile.

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© COPYRIGHT 2014 MARKLOGIC CORPORATION. ALL RIGHTS RESERVED.

UX Design Core Principles

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Don Norman’s User-Centered Design Principles

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Don Norman’s User-Centered Design Principles 

Exploit memory: Use both knowledge in the world and knowledge in the head



Simplify the structure of tasks



Make things visible



Get the mappings right



Exploit the power of constraints



Design for error



When all else fails, standardize

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© COPYRIGHT 2014 MARKLOGIC CORPORATION. ALL RIGHTS RESERVED.

Don Norman’s User-Centered Design Principles 

Exploit memory: Use both knowledge in the world and knowledge in the head



Simplify the structure of tasks



Make things visible



Get the mappings right



Exploit the power of constraints



Design for error



When all else fails, standardize Alessi, Juicy Salif Citrus-squeezer, designed by Philippe Starck

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© COPYRIGHT 2014 MARKLOGIC CORPORATION. ALL RIGHTS RESERVED.

Don Norman’s User-Centered Design Principles 

Exploit memory: Use both knowledge in the world and knowledge in the head



Simplify the structure of tasks



Make things visible



Get the mappings right



Exploit the power of constraints



Design for error



When all else fails, standardize Alessi, Juicy Salif Citrus-squeezer, designed by Philippe Starck

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© COPYRIGHT 2014 MARKLOGIC CORPORATION. ALL RIGHTS RESERVED.

Don Norman’s User-Centered Design Principles 

Exploit memory: Use both knowledge in the world and knowledge in the head



Simplify the structure of tasks



Make things visible



Get the mappings right



Exploit the power of constraints



Design for error



When all else fails, standardize Alessi, Juicy Salif Citrus-squeezer, designed by Philippe Starck

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© COPYRIGHT 2014 MARKLOGIC CORPORATION. ALL RIGHTS RESERVED.

Don Norman’s User-Centered Design Principles 

Exploit memory: Use both knowledge in the world and knowledge in the head



Simplify the structure of tasks



Make things visible



Get the mappings right



Exploit the power of constraints



Design for error



When all else fails, standardize Design You Trust via Noquedanblogs

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© COPYRIGHT 2014 MARKLOGIC CORPORATION. ALL RIGHTS RESERVED.

Don Norman’s User-Centered Design Principles 

Exploit memory: Use both knowledge in the world and knowledge in the head



Simplify the structure of tasks



Make things visible



Get the mappings right



Exploit the power of constraints



Design for error



When all else fails, standardize Apple Computer, Apple Remote

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© COPYRIGHT 2014 MARKLOGIC CORPORATION. ALL RIGHTS RESERVED.

Don Norman’s User-Centered Design Principles 

Exploit memory: Use both knowledge in the world and knowledge in the head



Simplify the structure of tasks



Make things visible



Get the mappings right



Exploit the power of constraints



Design for error



When all else fails, standardize Immersion TouchSense haptic feedback [via Gizmag]

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© COPYRIGHT 2014 MARKLOGIC CORPORATION. ALL RIGHTS RESERVED.

Don Norman’s User-Centered Design Principles 

Exploit memory: Use both knowledge in the world and knowledge in the head



Simplify the structure of tasks



Make things visible



Get the mappings right



Exploit the power of constraints



Design for error



When all else fails, standardize

SLIDE: 33

Peter J. Patsula, “Episodic Model Imprinting (EMI): A Tripartite Framework for Mental Model Processes.” usefo.com 14 Aug. 2004

© COPYRIGHT 2014 MARKLOGIC CORPORATION. ALL RIGHTS RESERVED.

Don Norman’s User-Centered Design Principles 

Exploit memory: Use both knowledge in the world and knowledge in the head



Simplify the structure of tasks



Make things visible



Get the mappings right



Exploit the power of constraints



Design for error



When all else fails, standardize

SLIDE: 34

Peter J. Patsula, “Episodic Model Imprinting (EMI): A Tripartite Framework for Mental Model Processes.” usefo.com 14 Aug. 2004

© COPYRIGHT 2014 MARKLOGIC CORPORATION. ALL RIGHTS RESERVED.

Don Norman’s User-Centered Design Principles 

Exploit memory: Use both knowledge in the world and knowledge in the head



Simplify the structure of tasks



Make things visible



Get the mappings right



Exploit the power of constraints



Design for error



When all else fails, standardize crankandpiston.com

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© COPYRIGHT 2014 MARKLOGIC CORPORATION. ALL RIGHTS RESERVED.

Don Norman’s User-Centered Design Principles 

Exploit memory: Use both knowledge in the world and knowledge in the head



Simplify the structure of tasks



Make things visible



Get the mappings right



Exploit the power of constraints



Design for error



When all else fails, standardize Novatek Medical, Inc.: Bloodloc Safety System

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© COPYRIGHT 2014 MARKLOGIC CORPORATION. ALL RIGHTS RESERVED.

Don Norman’s User-Centered Design Principles 

Exploit memory: Use both knowledge in the world and knowledge in the head



Simplify the structure of tasks



Make things visible



Get the mappings right



Exploit the power of constraints



Design for error



When all else fails, standardize Master Lock and Safe, L&F Double-cut Key | Apple Computer, Lightening Connector

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© COPYRIGHT 2014 MARKLOGIC CORPORATION. ALL RIGHTS RESERVED.

Don Norman’s User-Centered Design Principles 

Exploit memory: Use both knowledge in the world and knowledge in the head



Simplify the structure of tasks



Make things visible



Get the mappings right



Exploit the power of constraints



Design for error



When all else fails, standardize UL

SLIDE: 38

© COPYRIGHT 2014 MARKLOGIC CORPORATION. ALL RIGHTS RESERVED.

Don Norman’s User-Centered Design Principles 

Exploit memory: Use both knowledge in the world and knowledge in the head



Simplify the structure of tasks



Make things visible



Get the mappings right



Exploit the power of constraints



Design for error



When all else fails, standardize Luke Wroblewski, Touch Gesture Reference Guide

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© COPYRIGHT 2014 MARKLOGIC CORPORATION. ALL RIGHTS RESERVED.

Affordances “…the perceived and actual properties of the thing, primarily those fundamental properties that determ ine just how the thing could possibly be used.” — Don Norman, The Design of Everyday Things They are features of an object that “tell” the user what to do.

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© COPYRIGHT 2014 MARKLOGIC CORPORATION. ALL RIGHTS RESERVED.

Affordances

ImpossibleObjects.com, Catalogue of Impossible Objects by Jaques Carelman SLIDE: 41

Yanko Design, In & Out Door by Jeon Hwan Soo

© COPYRIGHT 2014 MARKLOGIC CORPORATION. ALL RIGHTS RESERVED.

Usability: How we assess UX quality 

Learnability: 



Efficiency: 



After a period of disuse, how easily can they reestablish proficiency?

Errors 



How quickly can they perform tasks?

Memorability 



How easily can users accomplish basic tasks the first time?

How many, how severe, how easily can they recover?

Satisfaction 

How pleasant is it to use? Jakob Nielsen, “Usability 101: Introduction to Usability.” Nielsen Norman Group 4 Jan. 2012

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© COPYRIGHT 2014 MARKLOGIC CORPORATION. ALL RIGHTS RESERVED.

UX Design Examples

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© COPYRIGHT 2014 MARKLOGIC CORPORATION. ALL RIGHTS RESERVED.

Application of UX Design Core Principles Faceted Search  MusicEye

MarkLogic case study: Digital Supply Chain Visibility Tool

 AuthorMapper

Springer / literature search tool

 Volkswagen of America

VW Finder

Geospatial  MAA Communities Apartment Search

Apartment search tool

 San Francisco Crimespotting

Interactive crime mapping tool

 Common Operating Picture

MarkLogic demo using ship movement data

Content Navigation  LDS Gospel Topics Explorer

Content and relationship browser

 Gingko

Structured writing tool

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© COPYRIGHT 2014 MARKLOGIC CORPORATION. ALL RIGHTS RESERVED.

UX Design Examples:

Faceted Search

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© COPYRIGHT 2014 MARKLOGIC CORPORATION. ALL RIGHTS RESERVED.

What is faceted search? 

Facets: properties of information items



Faceted Search: technique for accessing and filtering information based on those facets.

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© COPYRIGHT 2014 MARKLOGIC CORPORATION. ALL RIGHTS RESERVED.

Faceted Search Principles demonstrated  Memory  Simplification  Visibility  Mapping  Constraints  Error-tolerance  Standardization  Affordances SLIDE: 47

Things to consider 

Layout, display and organization



Degree of interactivity  Live updating vs. 

Change  submit

© COPYRIGHT 2014 MARKLOGIC CORPORATION. ALL RIGHTS RESERVED.

Faceted Search: Layout, display and organization Location options

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Location Pros and Cons Pros

Cons

Left

Common location for navigation on web

Facets below fold not showing

Top

Hard to overlook, Get used more

Uses valuable real estate, result further down on page

Right

Prioritizes content over filters

Easy to overlook, not used as much

Combo

Leverage PROS, above

Inconsistency of filter display

© COPYRIGHT 2014 MARKLOGIC CORPORATION. ALL RIGHTS RESERVED.

Faceted Search: Layout, display and organization Use of collapsible sections

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Collapsible section Pros and Cons Pros

Cons

Show

Visible facets, readily used

Real estate challenges

Hide

Can show more facet categories

Values not visible immediately, not used as much

Combo

Exposes all top level facet categories and some values

Hidden values still require user action, not used as much

© COPYRIGHT 2014 MARKLOGIC CORPORATION. ALL RIGHTS RESERVED.

Faceted Search: MusicEye

MarkLogic Case Study: Digital Supply Chain Visibility Tool

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© COPYRIGHT 2014 MARKLOGIC CORPORATION. ALL RIGHTS RESERVED.

Faceted Search: MusicEye

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© COPYRIGHT 2014 MARKLOGIC CORPORATION. ALL RIGHTS RESERVED.

Faceted Search: MusicEye

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© COPYRIGHT 2014 MARKLOGIC CORPORATION. ALL RIGHTS RESERVED.

Faceted Search: MusicEye

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© COPYRIGHT 2014 MARKLOGIC CORPORATION. ALL RIGHTS RESERVED.

Faceted Search: AuthorMapper

Springer: AuthorMapper

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© COPYRIGHT 2014 MARKLOGIC CORPORATION. ALL RIGHTS RESERVED.

Faceted Search: AuthorMapper

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© COPYRIGHT 2014 MARKLOGIC CORPORATION. ALL RIGHTS RESERVED.

Faceted Search: AuthorMapper

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© COPYRIGHT 2014 MARKLOGIC CORPORATION. ALL RIGHTS RESERVED.

Faceted Search: AuthorMapper

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© COPYRIGHT 2014 MARKLOGIC CORPORATION. ALL RIGHTS RESERVED.

Faceted Search: AuthorMapper

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© COPYRIGHT 2014 MARKLOGIC CORPORATION. ALL RIGHTS RESERVED.

Faceted Search: Volkswagen of America

Volkswagen of America: Find Your VW

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© COPYRIGHT 2014 MARKLOGIC CORPORATION. ALL RIGHTS RESERVED.

Faceted Search: Volkswagen of America

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© COPYRIGHT 2014 MARKLOGIC CORPORATION. ALL RIGHTS RESERVED.

Faceted Search: Volkswagen of America

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© COPYRIGHT 2014 MARKLOGIC CORPORATION. ALL RIGHTS RESERVED.

Faceted Search: Volkswagen of America

“Gray Ends”

Gray Ends described by Pete Bell, via Jim Kalbach, “Faceted Navigation: Bring Back the Dead Ends (post by Pete Bell).” Experiencing Information 19 Jun. 2010

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© COPYRIGHT 2014 MARKLOGIC CORPORATION. ALL RIGHTS RESERVED.

UX Design Examples:

Geospatial

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© COPYRIGHT 2014 MARKLOGIC CORPORATION. ALL RIGHTS RESERVED.

Geospatial Principles demonstrated  Memory  Simplification  Visibility  Mapping  Constraints  Error-tolerance  Standardization  Affordances SLIDE: 64

Things to consider 

Integration with faceted search 

Region drawing to filter results



Iconography for locations and landmarks  Information density vs. Clarity



Location awareness 

Relevant for mobile

© COPYRIGHT 2014 MARKLOGIC CORPORATION. ALL RIGHTS RESERVED.

Geospatial: Iconography

Google: google-maps-icons

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© COPYRIGHT 2014 MARKLOGIC CORPORATION. ALL RIGHTS RESERVED.

Geospatial: MAA Communities Apartment Search

MAA Communities: Apartment Search

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© COPYRIGHT 2014 MARKLOGIC CORPORATION. ALL RIGHTS RESERVED.

Geospatial: MAA Communities - Apartment Search

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© COPYRIGHT 2014 MARKLOGIC CORPORATION. ALL RIGHTS RESERVED.

Geospatial: San Francisco Crimespotting

Stamen Design: San Francisco Crimespotting

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© COPYRIGHT 2014 MARKLOGIC CORPORATION. ALL RIGHTS RESERVED.

Geospatial: San Francisco Crimespotting

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© COPYRIGHT 2014 MARKLOGIC CORPORATION. ALL RIGHTS RESERVED.

Geospatial: San Francisco Crimespotting

“Gray Ends”

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© COPYRIGHT 2014 MARKLOGIC CORPORATION. ALL RIGHTS RESERVED.

Geospatial: Common Operating Picture

MarkLogic POC: Common Operating Picture

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© COPYRIGHT 2014 MARKLOGIC CORPORATION. ALL RIGHTS RESERVED.

UX Design Examples:

Content Navigation

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© COPYRIGHT 2014 MARKLOGIC CORPORATION. ALL RIGHTS RESERVED.

Content Navigation Principles demonstrated  Memory  Simplification  Visibility  Mapping  Constraints  Error-tolerance  Standardization  Affordances SLIDE: 73

Things to consider 

Context + Focus



Orientation and Wayfinding



Information Scent

© COPYRIGHT 2014 MARKLOGIC CORPORATION. ALL RIGHTS RESERVED.

Content Navigation: Context + Focus

Highcharts: Highstock - Single line series

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© COPYRIGHT 2014 MARKLOGIC CORPORATION. ALL RIGHTS RESERVED.

Content Navigation: Context + Focus

ProTools timeline overview, courtesy Eric Kuehnl/Sonic Science

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© COPYRIGHT 2014 MARKLOGIC CORPORATION. ALL RIGHTS RESERVED.

Content Navigation: Orientation and Wayfinding 

For example, use of breadcrumbs.



Keith Instone proposes 3 types: 

Location Breadcrumb 



Path Breadcrumb 



“You are here”, static how you got here, dynamic

Attribute Breadcrumb 

meta-information

Keith Instone, “Location, Path & Attribute Breadcrumbs.” Poster, 3rd Annual Information Architecture Summit 16-17 Mar. 2002

SLIDE: 76

© COPYRIGHT 2014 MARKLOGIC CORPORATION. ALL RIGHTS RESERVED.

Content Navigation: Orientation and Wayfinding 

For example, use of breadcrumbs.



Keith Instone proposes 3 types: 

Location Breadcrumb 



Path Breadcrumb 



“You are here”, static how you got here, dynamic

Attribute Breadcrumb 

meta-information

Amazon.com

SLIDE: 77

© COPYRIGHT 2014 MARKLOGIC CORPORATION. ALL RIGHTS RESERVED.

Content Navigation: Orientation and Wayfinding 

For example, use of breadcrumbs.



Keith Instone proposes 3 types: 

Location Breadcrumb 



Path Breadcrumb 



“You are here”, static how you got here, dynamic

Attribute Breadcrumb 

meta-information

Epicurious.com

SLIDE: 78

© COPYRIGHT 2014 MARKLOGIC CORPORATION. ALL RIGHTS RESERVED.

Content Navigation: Orientation and Wayfinding 

For example, use of breadcrumbs.



Keith Instone proposes 3 types: 

Location Breadcrumb 



Path Breadcrumb 



“You are here”, static how you got here, dynamic

Attribute Breadcrumb 

meta-information

Amazon.com

SLIDE: 79

© COPYRIGHT 2014 MARKLOGIC CORPORATION. ALL RIGHTS RESERVED.

Content Navigation: Information Scent The properties of a UI that steer you to desired content.



“…the extent to which users can predict w hat they w ill find if they pursue a certain path through a website.” — Jakob Nielsen

Jakob Nielsen, “Deceivingly Strong Information Scent Costs Sales.” Nielsen Norman Group 2 Aug. 2004

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Content Navigation: Information Scent

virgin-atlantic.com

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Content Navigation: LDS Gospel Topics Explorer

The Church of Jesus Christ of Latter-day Saints, The Gospel Topics Explorer

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Content Navigation: LDS Gospel Topics Explorer

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© COPYRIGHT 2014 MARKLOGIC CORPORATION. ALL RIGHTS RESERVED.

Content Navigation: LDS Gospel Topics Explorer

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© COPYRIGHT 2014 MARKLOGIC CORPORATION. ALL RIGHTS RESERVED.

Content Navigation: LDS Gospel Topics Explorer

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© COPYRIGHT 2014 MARKLOGIC CORPORATION. ALL RIGHTS RESERVED.

Content Navigation: Gingko

Gingko Inc.

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Content Navigation: Gingko

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Putting These Ideas Into Practice

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Successful UX design requires a process…

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Successful UX design requires a process… Understanding (your users)

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Successful UX design requires a process… Understanding (your users)

John B. Smelcer, Hal Miller-Jacobs, and Lyle Kantrovich, “Usability of Electronic Medical Records.” Journal of Usability Studies, Volume 4, Issue 2 February 2009, pp. 70-84

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Successful UX design requires a process… Generating (designs)

Caryn Vainio, carynvainio.com

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Wikipedia

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Successful UX design requires a process… Generating (designs)

Kim Cullen, “Future Approaches in UX: 10 FAUX Methods to Rock Your World.” Adaptive Path 17 May 2011

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© COPYRIGHT 2014 MARKLOGIC CORPORATION. ALL RIGHTS RESERVED.

Successful UX design requires a process… Building (prototypes)

ProtoShare

HotGloo

SLIDE: 94

Axure

© COPYRIGHT 2014 MARKLOGIC CORPORATION. ALL RIGHTS RESERVED.

Successful UX design requires a process… Testing (with users)

Hartmann Jones Design Consulting AnswerLab

Kate Cook, “Testing GOV.UK with real users.”

Gov.UK Government Digital Service blog 5 Oct. 2012 SLIDE: 95

© COPYRIGHT 2014 MARKLOGIC CORPORATION. ALL RIGHTS RESERVED.

Successful UX design requires a process… Iterating

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UX Design Prototyping 

Focus on behavior and functionality, not appearance



Many tools and techniques are available, supporting anything from paper drawings to interactive implementations.   



SLIDE: 97

App-based tools include Axure, Balsamiq, JustInMind Prototyper. Web-based tools include MockFlow, Proto.io, ProtoShare Mobile-specific prototyping (web based) include Flinto, Fluid, POP

Paper Prototyping is inexpensive, but can be very effective.

© COPYRIGHT 2014 MARKLOGIC CORPORATION. ALL RIGHTS RESERVED.

UX Design: Paper Prototyping

Karen Holtzblatt and Hugh R. Beyer: “Contextual Design.” from: Soegaard, Mads and Dam, Rikke Friis (eds.). The Encyclopedia of Human-Computer Interaction, 2nd Ed. (2013)

SLIDE: 98

© COPYRIGHT 2014 MARKLOGIC CORPORATION. ALL RIGHTS RESERVED.

UX Design: Paper Prototyping

Nicholas Muldoon, “Usability Testing with Paper Prototyping.” Atlassian Blogs 30 Nov. 2011

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© COPYRIGHT 2014 MARKLOGIC CORPORATION. ALL RIGHTS RESERVED.

UX Design: Usability Testing With a Paper Prototype

Nicholas Muldoon, “Usability Testing with Paper Prototyping.” Atlassian Blogs 30 Nov. 2011

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UX Implementation 

Keep core UX principles in mind during development and review.



Use of UI frameworks (such as Bootstrap) can help ensure UX consistency, at least for individual component behavior and appearance.



BUT…Designer is still responsible for assembling components into a usable whole.



Continue to test, especially when evaluating new UX features or ideas.

SLIDE: 101

© COPYRIGHT 2014 MARKLOGIC CORPORATION. ALL RIGHTS RESERVED.

MarkLogic supports these best practices… Application UX design is independent of data 

Try out new ideas



Test them with users



Discard those that don’t work

…All without changing your data model.

SLIDE: 102

© COPYRIGHT 2014 MARKLOGIC CORPORATION. ALL RIGHTS RESERVED.

Further Reading 

Don Norman: The Design of Everyday Things



Don Norman: Emotional Design: Why We Love (or Hate) Everyday Things



Jakob Nielsen and Hoa Loranger: Prioritizing Web Usability



Alan Cooper, Robert Reimann and David Cronin: About Face 3: The Essentials of



Interaction Design

UX Design blogs from:   

Nielsen Norman Group User Interface Engineering Experiencing Information (James Kalbach) …a more complete reading list is available on request.

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© COPYRIGHT 2014 MARKLOGIC CORPORATION. ALL RIGHTS RESERVED.

THANK YOU

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© COPYRIGHT 2014 MARKLOGIC CORPORATION. ALL RIGHTS RESERVED.

Mitchell Yawitz [email protected]

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Further Reading List prototypes of all kinds of user interfaces. You’ll see how to simulate various kinds of interface elements and interactions. You’ll learn about the practical aspects of paper prototyping, such as deciding when the technique is appropriate, scheduling the activities, and handling the skepticism of others in your organization. Numerous case studies and images throughout the book show you real world examples of paper prototyping at work.”

Further Reading Good comprehensive book list at UX Booth: User Experience Books for Beginners UX Design Theory 

Don Norman: The Design of Everyday Things, Emotional Design: Why We Love (or Hate) Everyday Things



Jakob Nielsen and Hoa Loranger: Prioritizing Web Usability



Jesse James Garrett: The Elements of User Experience: User-Centered Design for the Web



Bill Buxton: Sketching User Experiences: Getting the Design Right and the Right Design

 

UX Design Practice 

Alan Cooper, Robert Reimann and David Cronin: About Face 3: The Essentials of Interaction Design



Carolyn Snyder: Paper Prototyping: The Fast and Easy Way to Design and Refine User Interfaces (Interactive Technologies) 

SLIDE: 106

From book description: “Written by a usability engineer with a long and successful paper prototyping history, this book is a practical, how-to guide that will prepare you to create and test paper

Saul Greenberg, Sheelagh Carpendale, Nicolai Marquardt, Bill Buxton: Sketching User Experiences: The Workbook 



Supporting website (with resources): Welcome to PaperPrototyping.com

Supporting website (with resources): Sketching User Experiences: The Workbook

Douglas K. van Duyne, James A. Landay, Jason I. Hong: The Design of Sites: Patterns for Creating Winning Web Sites (2nd Edition) 

Describes “thirteen major Web design pattern groups. These patterns solve recurring design problems and help design teams avoid reinventing the wheel. Patterns range from creating a solid navigation framework and the all-important home page, to instilling trust and building credibility with your customers and improving site performance through better design.”



Associated website: The Design of Sites

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Further Reading List (cont’d) practical conclusion was that a user’s enjoyment must be a paramount design consideration, and this demands a deep awareness of dramatic theory and technique, both ancient and modern.”

Blogs 

Usability & UX Articles from Nielsen Norman Group (newsletter available)



Usability, Web Design, and Information Architecture Articles from User Interface Engineering (newsletter available)



Experiencing Information: A blog by James Kalbach. Includes many useful posts on Facets. 



“Thoughts on how we experience information in the digital world.”

Perceptual Edge: A blog by Stephen Few. Lots of articles on data visualization, with a business intelligence focus. (Newsletter available.) 



Kevin Lynch urban architecture books (various) City planning principles have an uncanny resemblance to those for interactive software and content design. 



“...focuses on the tools and techniques of visual business intelligence to help you make better use of your valuable information assets.” 

Thinking outside the box 

Brenda Laurel: Computers as Theatre (2nd Edition) Argues that effective interaction design should draw on principles and lessons from the performing arts. 

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From book description: “...Laurel’s insight was that effective

interface design, like effective drama, must engage the user directly in an experience involving both thought and emotion. Her

The Image of the City From book description: “Mr. Lynch, supported by studies of Los Angeles, Boston, and Jersey City, formulates a new criterion—imageability—and shows its potential value as a guide for the building and rebuilding of cities.”

What Time is This Place? 

From book description: “Time and Place—Timeplace—is a

continuum of the mind, as fundamental as the spacetime that may be the ultimate reality of the material world. Kevin Lynch’s book deals with this human sense of time, a biological rhythm that may follow a different beat from that dictated by external, “official,” “objective” timepieces. The center of his interest is on how this innate sense affects the ways we view and change—or conserve, or destroy—our physical environment, especially in the cities.” © COPYRIGHT 2014 MARKLOGIC CORPORATION. ALL RIGHTS RESERVED.