how to show your

AWESOMENESS in your cover letter, resume and interview

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How GEN--Y are GEN perceived…

• A feeling of entitlement • NOT Tech-savvy, but Techdependent • Loves instant gratification

• Having big expectations but not always knowing or valuing the steps involved to reach those expectations • Lack of work ethic & mental toughness www.theunlearn.com |

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“What should be your focus in the first 3 years of your career?”

CULTIVATE YOUR CREDIBILITY & EMPLOYABILITY www.theunlearn.com |

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CULTIVATE CREDIBILITY & EMPLOYABILITY

1. Ask yourself: a. What experiences do you want to have? b. How do I want to grow? What you want to get better at? What do you want to learn? b. How do I want to contribute?

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CULTIVATE CREDIBILITY & EMPLOYABILITY

2. Focus on selfdevelopment & growth: •

Trust in Process

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Professionalism

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Mental toughness

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EQ

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Innerpreneurship

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CULTIVATE CREDIBILITY & EMPLOYABILITY

3. Be Adaptable Learn to connect with different types of people (and generations)

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CULTIVATE CREDIBILITY & EMPLOYABILITY

4. Ask for Feedback Learn to embrace feedback and not take things personally.

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CULTIVATE CREDIBILITY & EMPLOYABILITY

5. Turn the job into an opportunity There is no such thing as a bad job. Your success depends on your ability to turn any job or challenge into an opportunity. They are your best gurus.

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CV / Resumes & Cover Letter

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What is the purpose of CV/Resume?

The main — and arguably only — purpose of a résumé is to land you an interview use your résumé as a tool to grab the hiring manager’s attention and get your foot in the door

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What they look for…

How the resume tells your profile, exposure, credentials.

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Exercise (5 mins mins))

A. Ideas on how to make this resume better

B. Tell me 8 reasons why this is an excellent resume C. Ideas on how to make this a better Cover Letter D. Tell me 8 reasons why this is a great Cover Letter

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Example 1

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Example 1

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Example 1

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How you can fail…

• Certificate collector • Terlalu “berbunga-bunga” • Bad structure • Typo • Length • Formatting • Lies • “Unyu”

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1. Link ke professional profile 2. Executive summary tidak terlalu berbunga berbunga--bunga 3. Ada GPA 4. Tidak mencantumkan SMA

5. Tidak mencantumkan kelas kelas-kelas yang diambil 6. Menjelaskan perusahaan perusahaan;; Tidak menggunakan kata ganti (i.e. saya saya,, dia dia,, etc) 7. Menggunakan kata kerja yang menjelaskan tanggung jawab 8. Tidak mencantumkan references www.theunlearn.com |

The BEST resume…

Accomplished [X] as measured by [Y] by doing [Z].

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Dear Sir or Madam, I am writting to express my interest in the position of Finance which is currently posted on www.bp.com. I am 22 years old and currently studying in a final year at University of Indonesia, majoring in accounting with latest GPA of 2.94 (scale of 4.00). I am looking for this kind of opportunity as a career and also to develop my self. Since junior high school, i have been very much involved in various organization and committees. Being involved in organizations and committees enables me to develop my leadership and interpersonal skills. I also have gained academic experiences during my college that teach me about accounting field. With all my experiences now i know how to cooperate professionally with different kind of people, make a good – time management, and a good team player. I am an optimist, and a hardworker person. I also have a high eagerness to learn and always be looking out for challenges to explore my self – potential even more. I believe my knowledge and ability will contribute to the effeciency and success of the company in the future.

Together with this letter, I attach my resume, my transcript for your review and full consideration. I look forward to hearing from you and would greatly appreciate an opportunity to attend an interview at your earliest convenience. Please feel free to contact me if you have any questions regarding my application materials. Thank you for your consideration. Respectfully Yours,

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Dear Sir or Madam,

1.

2.

3.

4.

Allow me to introduce myself. My name is Aristiwidya Bramantika, I recently graduated from Magister Management program in Universitas Indonesia, majoring in Marketing Management. Upon googling for a career opportunity, I am very delighted to find there is an opening for Account Coordinator position in Google Indonesia. I am excited because believe in the power of a great Brand that Google represents – a brand that can change the face of the industry. And, it would be a great pleasure to be a part of that movement. When I met a guest lecture from Google Indonesia in my Integrated Marketing Communication class in May 2013, I was inspired on how Google works on things that matters and cool, such as ____ [give your example here]. And I want to be a part of that. I find out that the job requires to work within and post campaigns. This is where I know I can fit in, because in graduate school I took on roles as the project leader where we managed to get As when required to create campaigns. This also shows my enjoyment in working with people.

1. Mengenalkan diri dan status saat ini 2. Menunjukkan antusiasme dengan menunjukkan alasan mengapa memilih perusahaan ini yang selaras degan values diri diri..

3. Menunjukkan apa yang kita ketahui tentang perusahaan tersebut.. Contoh tersebut Contoh:: Mengapa terinspirasi dari perusahaan tersebut? tersebut ? Pernah belajar apa dari perusahaan tsb tsb? ? 4. Menunjukkan bagaimana bisa menjadi ‘a good fit’

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5. 6.

7.

8.

I would love to be able to contribute to your organizations from the things I learn in my formal class-room work such as Consumer Behavior, Integrated Marketing Communication, Brand Management, New Product Development and Marketing Research. For example, I would love to share with you about behavior insights I learn from my latest project which is based on the newly emerged subculture called ‘Flashpacker’. In it, I research their behavior in seeking information about travel destinations by measuring their cognitive and affection from the images from a campaign video of Wakatobi. It would be a pleasure to have the opportunity of an interview so that we both can explore if we are a good fit. Please feel free to contact me should you have any more questions.

5. Menunjukkan hal hal--hal yang bisa dikontribusikan dikontribusikan,, kualitas diri.. diri

6. Menunjukkan pengalaman spesifik yang bisa bermanfaat atau menarik untuk diceritakan untuk pekerjaan yang baru ini 7. Bukan tentang ‘saya saya’’ tetapi tentang ‘kita kita’’ 8. Terimakasih Terimakasih..

I thank you for your time reviewing my resume, and for your consideration. I look forward to hearing what the next step would be. Sincerely yours, Aristiwidya Bramantika

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Interview

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What is the purpose of Interview?

To determine if you’re a good fit for the company. Tahu. Mampu. Mau. - Competence: skills, expertise, experience

- Character: value, motivation

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Skills Expertise Experience

1. Have you got the skills, expertise, and experience to perform the job? • Tell me about yourself? • What are your greatest strengths / weaknesses? • What can you do for us that other candidates can’t? • Why do you think you are right for this job? • What do you think the main challenges will be? www.theunlearn.com | 24

Enthusiasm Interest

2. Are you enthusiastic and interested in the job and the company?

• What do you know about our company? • What do you think our company is aiming to achieve? • What do you know about our products and services? • Why do you want to work for this company? • Why do you think this job is right for you? • What motivates you? www.theunlearn.com | 25

Values Motivation

3. Will you fit into the team, culture, and company?

• How would you describe your work style? • How would you describe yourself? • How would your colleagues describe you? • What makes you fit into our company? • What makes you a good team member? • If you were an animal, what animal would you be?

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6 TOP MISTAKES During an Interview

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1. Bad first impression. Late. Sloppy grooming. Too sexy.

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“What does your company do?”

2. Do not do your research. • Has not done research for the position or company.

• “Perusahaan ini bergerak di bidang apa?”

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3. Do not know yourself. • “Tell me about yourself.” • “Kenapa Anda ingin menjadi ___?” • “Apa yang paling penting buat Anda saat ini?”

• “Mengapa Anda ingin kerja di sini?” • “Apa kekuatan/kelemahan Anda?” • “Apakah yang Anda inginkan dalam jangka pendek, medium panjang?”

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4. Cannot describe experiences. “Can you tell us your experience leading this project?” • It’s not about what the project is, but what you learn or how you grow from those experiences. • Show the challenges you overcome, lessons learned, things achieved better than previous. www.theunlearn.com | 31

5. Too honest. • “I want to have my own law firm one day.”

• “I quit my last boss because I cannot stand her.”

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6. Not professional enough. • “Aku” “Kamu” • Speak in a too friendly way

• Late • Unclear communication • Be careful of being seen as arrogant

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7. No Interesting Questions

What do you like most about working for this company? Tell me about the culture.

How will I be evaluated during my first three months?

Why is this position vacant?

Why do you think job applicants choose to work here rather than your competitor?

What are the next steps?

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8. Do not show enthusiasm & preparation.

Tell me something about yourself

What do you know about our company?

What do you know about the position you’re applying for?

What are your strengths and weaknesses?

Why should we hire you?

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Do: • Ask for a business card May I follow up with you? Do you prefer email or by phone?

• Ask how to follow up • Send thank you email the next day • Follow up after 3 days • Network and keep contact • Show value

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Message from Mentors…

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I hope you can show that…

• Trust process. • Embrace feedback. Don’t take things personally. • Be more considerate.

• Don’t quit too soon. • Your performance is as good as how other people value you.

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www.theUnlearn.com facebook.com/theUnlearnID @theUnlearn | @aristiwidya

[email protected]

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Mau ikutan kelas persiapan karir karir,, resume dan interview?

Email: [email protected] • Nama • Email • No Telepon

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[email protected]

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