ASIA LEAGUE ICE HOCKEY www. alhockey.com

Beijing

Harbin

China Qiqihar

Seoul Korea Kangwon

Tokyo

Japan Kobe

NORDIC VIKINGS www.nordicvikings.com

Sapporo

2006-2007

Kushiro

Asia League Ice Hockey and Nordic Vikings - Asia League Ice Hockey, Initiated and Created by IIHF season 2004-2005 as the first cross boarder Sports League in Asia - Asia League Cover all major Cities in Japan, Korea and China - 9 Teams from Tokyo, Kobe, Sapporo, Kushiro, Seoul, Kangwon, Harbin, Qiqihar and Beijing playing 200 Games in a Season - Behind many of the teams stands big multinational companies as Oji Paper, Nippon Paper, Kokudo Group, Kangwon Group - Current Champions are Kokudo from Tokyo - Nordic Vikings, Based in Beijing China entered the League 2005-2006, - Nordic Vikings, Best Team in China Last Season, have put up a New Goal to Be “The Best Ice Hockey Club in the whole Asia”

Qiqihar Kushiro

Harbin Sapporo Beijing Kobe

Seoul

Tokyo

Kangwon

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Nordic Vikings – Success in China as Beijingers Nordic Vikings, Harbin, and Qiqihar is the three Chinese Teams in Asia League Nordic Vikings was the Best Team in China last season, Won 12 straight games against Harbin and Qiqihar, was first Chinese Team to Reach Play Off and had 4 out 6 player in the Chinese Awards Last Season, Vikings Arrived in Beijing, China on September 19th 2005, Two months after the permission to participate in the AL Ice Hockey. As the Best Team in China Vikings has been well integrated in China as true Beijingers…and put Beijing on the Ice Hockey Map in Asia. Vikings who is a fully international team with roots from Nordic Region is built on players from Nordic Region, China, Russia, Japan and America Together with Chinese Partner and Owner Hosa-Sport and Mr Zhang Yuan Vikings attracted an audience record of 6000 people to our home arena, also Asia League record last season. Hosa Skating Center, New Arena was forced to be built in a month during last Season…and Includes 40 New VIP Loges this Season Vikings and Hosa has a new goal to Be “The Best Ice Hockey Club in the whole Asia” Hosa and Vikings signed a New TV Contract with Beijing TV on Live Broadcasting from 20 Home Games Next Season, gives approx 80 Million Viewers on 60 Hours TV

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Vikings, Nordic Roots and Chinese Future Nordic Region has always been the home of Vikings and Ice Hockey has been developed as the Nordic Team Sport Nr 1. Vikings is the First ever Sport Team hosting Players from all Nordic Countries – Sweden, Finland, Denmark, Norway and Iceland. This was something that Vikings Owners, from Swedish and Nordic Financial Society, build on when they started the build up of Chinese Ice Hockey and their Business Connections. Nordic International Companies as Volvo, Akzo Nobel, Jofa, Law Firm Vinge, supported the Team this first year and W Sports Bar (Waldner Bar), on Sanlitun South Road 120 Chaoyang Beijing is one of the Club Houses for Vikings One of the first to help Vikings in Beijing was our Chinese Partner and Owner, Mr Zhang Yuan ( Hosa Sport ) who was connected by his interest for Ice Hockey. This became the start of a more integrated Chinese part that we believe is going to make our next step “ Best in Asia” possible. When you join us Chinese Wang Long is one of the first you will meet. Long as we call him is both a good Business Men as well as Our Chinese Ambassador of the VIP Club. He will connect you to the right people and we hope you will find it comfortable working with us in Hosa Skating Center, Xing Long Park and meet interesting people..

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Exposure Strategy ” Think Big and Future ” The Vikings Exposure Strategy The Total Exposure and Potential Exposure Connected to Nordic Vikings and Asia League Ice Hockey is huge. It is our opinion that when Asia League Ice Hockey have fully coordinated the Media Exposure the potential is greater than in NHL…We advice our Customers to “Think Big and in the Future” when you start working with us….using the early opportunities in a smart way both in Asia as well as in the Nordic Region Our base is in Beijing and we took a big and major step in March 2006 to Our Exposure Strategy by signing a TV Contract… with Beijing TV BTV-6, contract secure Production/Broadcasting of Home Games Live, with a exposure of 80 Million Viewers in Beijing, (Approx 4 Million/Game). BTV-6, contract also creates a platform for further TV distribution to other parts of China, Rest Asia (Japan and Korea), and Nordic Countries. TV Potential… Each time when CCTV-5 broadcast games and press conferences you could add a reach of approx 100 Million Viewers per time just in China. On top of that you should add coverage in Japan, Korea and Nordic Region. New Platform created an opportunity to distribute through IPTV Last Year Vikings started a big job by coordinated Journalist in TV, Print, Radio and Web both in Sport and Business. A News Letter are sent out After Each Game to more than 250 Journalist in Asia as well as in the Nordic countries…It is our aim to expand this further both in China, Asia, Nordic Countries and America..

Last Season gave us Major Coverage in China…through CCTV 5 (Chinese National) , BTV-6, (Local Beijing), China Sports Daily, Beijing Today, China Daily, Shanghai Media Group, China Sports, Sina Sports …

and an big interest was also put in the Nordic Region through SVT (Swedish Television), TV4 (Sweden), TV3, Finnish TV3, NRK (Norwegian) , Iceland TV, Dagens Nyheter, Kauppalehti (Finlands biggest Daily Paper), Expressen , Aftonbladet, Svenska Dagbladet, Helsign Sanomat, Götebrogs Posten, Vasabladet, Huvudstabladet, Vikingdagur (Island), Dagens Industri, Veckans Affärer, Cafe, On top of this we have more than 60 Local Nordic Media and a lot unidentified media in China as well as Japan and Korea

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SPONSORSHIPMENY 2006-2007 1. KING SIZE - HEADSPONSORS 2. RINK BOARD - TV ADVERTISING 3. SCHOLARSHIP 4. EQUIPMENT SPONSOR Jersey Pants Helmut 5. TICKETS - MEMBERSHIP VIP Loges Family Business Club Sport Club Game Sponsor 6. EVENTS AND TEAM BUILDING 7. PRICELIST 8. VIKING CLUB APP. - CONTACT 6

KING SIZE – HEAD SPONSOR GO FOR IMPACT BECAME HEADSPONSOR

NORDIC VIKINGS

100.000 USD

Support Nordic Vikings through their way in whole Asia, with a focus in Beijing and with coverage in the Nordic Region.

CENTRAL ICE CIRCLE ADVERTISMENT EQUIPMENT ADVERTISMENT VIP LOGES NAME RIGHT SPECIAL ROADTRIP (AWAYGAMES) THREATMENT 7

KING SIZE – HEAD SPONSOR GO FOR IMPACT VIKINGS CONNECT YOU TO….

ASIA LEAGUE

500.000-250.000 USD

Became a Central Sponsor for Asia League Ice Hockey. This is a tremendous tool, covering China, Japan and Korea who can give your company a “Total Asian Profile”. With a potential to reach 1.500 millions, The League also connect Asia with Europe through Nordic Vikings and the Champions is created after more then 250 Games…

ASIA LEAGUE CHINA

100.000 USD

Take part and support the whole development in China. At least 60 Games is played inside China in Beijing, Harbin and Qiqihar….

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RINKBOARD AND TV ADVERTISING Rink Board or Arena Advertising is one of the most evaluated and secured effective form of Advertising when it is connected to TV. Here you really get value for money with our Exposure base on Beijing TV6 you will gain at least 80 Million Viewer just around Beijing, Approx 4 Million Viewers per Game during September to March. We give you offer with absolute number of viewers on BTV. On top of that you should add Rest China, Japan and Korea, and the Nordic Countries where the productions is further distributed You have Several Option

PRIME

RINKSIDE, ICE - CIRCLES, REDLINE, BLUELINE, GOALLINE

90-60.000 USD ( 5-3 000 USD/ GAME)

1 ETAGE

TV SPOTS TEAMSIDE LONG SIDE, PENALTY BOX

60-30.000 USD ( 3-1.500 USD/ GAME)

2 ETAGE

LONG SIDE, SHORT SIDE

15.000 USD ( 750 USD/ GAME)

3 ETAGE

VIP BOXES

10.000 USD ( 500 USD/ GAME)

To get the best and Exact Service here please contact directly to Per Odegård Unigate and Vikings on mail:[email protected], mob. +86 13511 060322 He will give you an absolute value and price and he can also offer you inserts in Beijing TV as well as Televoting...

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SCHOLARSHIP-TRAINEE OUR RELATIONSHIP MODEL Scholarship and Trainee model This is really an opportunity to build relations through Sport and Business. Many of our players has already lived a year in China and are quite familiar with the city of Beijing… The TV Exposure on BTV also have created a group of very well known Sport Stars in China who has limited restrictions to the life in Beijing… Our Scholarship or Trainee or Relations Model is the ultimate model for developing the relation with the Chinese people and in the same way invest in both marketing and next generation of staff. The ambition here is that the Sponsoring Company and Nordic Vikings together give a person with skill in Ice Hockey a chance to take the next step in his career The person should be either in their earlier or later university studies. The main Idea is to develop the person so that he could take the step in to a future Career in Asia for the Company. During his time in Nordic Vikings the Player will do some work public as an Ambassador for the Club and Sponsoring Company in China. All contract is based on 1 year and in the programme for the person it includes that he should learn and study the Chinese Language. During 1 year for Nordic Vikings the Person should deliver to the Sponsor Company -

An Examination Work (or similar task) around 10 University Points An Ice Hockey Event with Ice Time and Equipment for 22 People Marketing of The Nordic Viking Player Jersey , Be a good “Ambassador" in Beijing. 2 Tickets to all Home Games

We have started 2 areas last season where this model have been successful.

Price 24.000 USD Full

6.000 USD ¼ PART

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EQUIPMENT SPONSOR As Equipment Sponsor you will gain Impact Everywhere the Team are and with our Exposure base on BTV you will gain at least 80 Million Viewer just around Beijing. On top of that you should add Rest China, Rest Asia –Japan and Korea, and the Nordic Countries. On top of these prices you add the Logo and printing costs

•Equipment • • • • • • • • •Equipment • • •Equipment •

Jersey

Back Team

Top Big

40.000 USD

Front Team

Top Central

JOFA

Front Team

Bottom

40.000 USD

Arms Team

25.000 USD

Scholarship

Front Individual Full,

4.000 USD

Scholarship

Front Individual Top A

1.000 USD

Scholarship

Front Individual Top A

1.000 USD

Scholarship

Front Individual Top B

1.000 USD

Scholarship

Front Individual Top B

1.000 USD

Helmut

Pants

Back

Tventy Four Seven

Front

Asia League

Side, Two

20.000 USD

Front

40.000 USD

Back

30.000 USD

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TICKETS – MEMBERSHIP AND VIP LOGES •

NEW VIP LOGES ( Including 10-15 Game Tickets and also, Advertising outside the Box (3x1) 10.000 USD

( 40 BOXES Available )

The NEW VIP Loges is situated at the New 3 Etage. All Loges have have access to Restaurant with Full Service

MEMBERSHIPS 2006-2007 ( Including Game Season Tickets for 20 Home Games)

•

SPECIAL OFFER BUSINESS VIP MEMBERSHIP

700 USD

(400)

Including..2 Tickets, Rink Long Side, Access to Restaurant

•

SPORT VIP MEMBERSHIP

350 USD

Including..1 Ticket, 2 Etage Long/Short Side, Access to Bar

•

FAMILY MEMBERSHIP, 350 USD

(500)

Including, I Nordic Vikings Jersey, 2 Tickets + 2 Children Tickets, Rink Short Side Stand

(800)

•

GAME SPONSOR

4.000 USD

(20 )

Including Nordic Vikings VIP Box for 20 People

* All Prices Season Prices, Play Off Excluded

Product Exhibition in Periods...Game Advertising

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ICE HOCKEY EVENTS, TEAM BUILDING OR EXHIBITION ICE HOCKEY EVENT

3.000 USD

Nordic Vikings see the Ice Hockey Play as a good opportunity and sophisticated way start building relations from. We offer you to rent the whole Arena with Ice Time and including full Equipment for 20 players and 2 goalies. This is really an opportunity for Customers, Partners or Employees to come together, and have some fun… We could also offer you this together with…

+ASIA LEAGUE GAME

5.000 USD

The most popular combination is to play Ice Hockey before a Nordic Vikings Game. After that Invite your friends for Dinner or Buffet in the Vikings VIP Loge and looks at a Asia League Ice Hockey Game. The Normal Time Schedule Weekdays, Playing Ice Hockey 17.00-18.00, Dinner….AL Game Start 19.30 Weekends, Playing Ice Hockey 13.30-14.30, Dinner….AL Game Start 15.30

+TEAM BUILDING

5.000 USD

Another popular combination is to use a whole or half day for building up your group or Team and use the Ice Hockey Event as a relaxing end or beginning of the day. We have Team builders to help you….

+ACCOMODATION OR CONFERENCE The New Hosa Skating Center have both Hotel and Conference facilities.

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PRICELIST 2006-2007 CLASS

PART

• Rink Board—TV Prime

Nordic Vikings Asia League Ice Hockey, China Asia League Ice Hockey

100.000 USD 100.000 USD 500.000 USD

VIP Loges 2 Etage 1 Etage Rink, Ice

10.000 USD 15.000 USD 60.000 USD 90.000 USD

Front Team Top Central Scholarship Front Individual Top A Scholarship Front Individual Top A Scholarship Front Individual Top B Scholarship Front Individual Top B Scholarship Front Individual Full, Top1-Top4 Equipment Helmut Back, Twenty Four Seven Front Asia League Side,Two Arms Team Equipment Pants, Back Equipment Pants, Front Jersey Back Team Top Big

JOFA 1.000 USD 1.000 USD 1.000 USD 1.000 USD 4.000 USD

Part, 1⁄4 Full

6.000 USD 24.000 USD

Family, Rink Short Side VIP Sport, 2 Etage Stand VIP Business, Rink Long Side

350 USD 350 USD 700 USD

Sponsors

4.000 USD

Ice Hockey Ice Hockey + Game and Vip Loge Ice Hockey + Team Building

3.000 USD 5.000 USD 5.000 USD

Conference Hotel

On request On request

Beijing Stockholm

600 USD 600 USD

• Head Sponsor—King Size

• Equipment

• Scholarship • Tickets Membership Season • Game • Event • Hosa Skating Center • Asian Seminar

PRICE

20.000 USD 25.000 USD 30.000 USD 40.000 USD 50.000 USD

*All Prices Exclude Tax

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VIKING CLUB APPROACH AND CONTACT To Strengthen the Tradition of Vikings…We are looking for other Nordic Companies, using Viking or Nordic in their Brand or Approach…..please contact Us.

www.nordicvikings.com

Nordic Vikings, Stockholm Kungsgatan 33, Stockholm +46 8 4114380 CEO Per-Erik Holmström +46707704580 Event Manager Joakim Karlsson +46709386152

Nordic Vikings Beijing Hosa Skating Center, Xing Long Park W Bar, Sanlitun South Road 120, Chaoyang GM Peter Johansson +46703702221, +8613522524103 Marketing Coodinator Per Odegård +8613511060322 COO and Ambassador Wang Long +8613001118450

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