Apparel that fights poverty
Who We Are Me To We Style is a new kind of business that is revo‐ lutionizing the concept of corporate social responsi‐ bility. We are a fast‐growing apparel company, offer‐ ing fashionably designed, contemporary basics for men and women that are produced under fundamen‐ tally ethical (certified fair trade) and environmentally friendly conditions in Canada. Our company values are rooted in the Me To We Phi‐ losophy which is a shift in our thinking from a very individualistic Me to a daring, yet necessary, socially focused We. Founded in December 2005, Me To We Style uses a radical, new business model. Me to We Style is a full
partnership between business and charity, structured to create a revenue stream for our charity partner, Free The Children. Through apparel we are promot‐ ing our vision of a global consumer ethic grounded in socially‐just practices. We want to empower the consumers to make ethi‐ cal choices that will make a difference in the world, without sacrificing aesthetics or quality .
Why We Are Different Exceptional
Quality Apparel
Socially
Innovative
Me To We Style is stylish apparel of superior qual‐ ity. From fabric selection to shipping to our cus‐ tomers, all our garments go through a rigorous quality process to ensure that Me To We Style cus‐ tomers receive only the highest quality. Whether it’s organic cotton or bamboo, all our fab‐ rics are extremely soft to the touch, comfortable to wear and extremely durable.
To Me To We Style profitability and social mission go hand in hand. Through our unique business model, we donate 50 percent of our profits to our charity partner Free The Children. Our goal is that within the next five years Free The Children will be able to reduce its already low ad‐ ministrative rate of nine percent down to zero. This means that every dollar donated to the charity will go directly towards its domestic and international development programs.
Ethically
Proudly
Manufactured
Made In Canada
Me To We Style is apparel that fights child labour. We have made a commitment to our customers that guarantees that our entire clothing line is ethi‐ cally manufactured, and sweatshop free. Every step of our supply chain has been successfully audited by the Fair Labor Organization to ensure that all workers involved in the process of making our goods are paid fair wages. We are also licensees of the Fair Labor Association and all our clothing is 3rd party certified organic.
In a time where most companies are looking over‐ seas to manufacture their apparel, we are proud to offer Canadian made goods. Me To We Style is quickly becoming an iconic Canadian brand. Whether it is through our ethically manufactured clothing or our company’s Me to We Philosophy, we stand for true Canadian values.
Buy
Environmentally Friendly
A Tee, Plant A Tree
Me To We Style has just launched a new, exciting initiative called Buy A Tee, Plant A Tree that creates a quantifiable, direct positive connection between our customers and their impact in the environment For every clothing item that we sell, Free The Chil‐ dren has committed to plant our tree on our behalf as part of their environmental initiatives in develop‐ ing countries Through this program with every item you purchase you create tangible change in the world.
At Me To We Style we pride ourselves in offering eco friendly choices so consumers can make a dif‐ ference through their everyday purchases. All our clothing is made with environmentally friendly fab‐ rics such as organic cotton or recycled textiles. For every organic t‐shirt a third of a pound of pesti‐ cides is saved from going into the ground. Using or‐ ganic fabrics prevents pesticides from contaminat‐ ing the ground and it also eliminates the health risks to which non‐organic cotton labourers are exposed.
How We Can Help You
1.
Strengthen Your Brand Tell The Story
5. Enjoy Great Quality and Faster Turnaround
Me To We Style apparel is much more than just clothing. It is clothing with a unique story. Use our apparel to create long lasting great memories by giv‐ ing customers a unique story with each item. Each of our products comes with two tags that remind our clients of the added value of our clothes: • Tag 1: This tag tells the environmental story behind Me To We Style. With fun interesting facts, it highlights the positive impact that Me To We Style item has on the environment. • Tag 2: This tag tells the story behind our charity partner Free The Chil‐ dren reminding customers of the true social difference they are mak‐ ing by purchasing our apparel. • Create Your Own Tag: Include your very own tag along with our Me To We Style tags, tell your own story and strengthen your brand by combining it with our unique positive message.
Offering a Canadian product allows us to contribute to our local economy and provides our customers with unique benefits: • Superior quality control ‐ by manufacturing goods in Canada we are able to visit factories more often and make last minute changes our customers need easily. • Faster turnaround times as long distance shippings and delays at customs are not a relevant risk. Our convenient location allow us to provide our clients with average turn‐ around times of three weeks as opposed to the average 3‐4 month turn‐ around times for overseas productions.
2. Reinforce your Green Mandate
Me To We Style’s core customer base is youth. From first grade to univer‐ sity students, our customers are young, vibrant, trend setting dynamic leaders who are fiercely loyal to the Me To We positive message that our brand brings. We have strong partnerships with schools and universities who use our apparel for a wide range of uses including, sport teams, stu‐ dent clubs, uniforms or fundraising items. • During the most recent We Days, two of Free the Children’s events, where over 30,000 youth were present, Me To Style sold over 10,000 shirts without using any previous marketing for the event. • Over 50 schools signed up for our two‐month Challenge Your Style competition and bought over 2,000 Me To We Style shirts for fund‐ raising purposes. By partnering with Me To We Style we can help you reach this growing and very loyal consumer base.
Me To We Style is well known for its environmental commitment. Aligning your brand with our products is a great way to reinforce your green man‐ date to your customers. By partnering with Me To We Style you also pro‐ vide your clients with a direct, tangible eco‐friendly result through our Buy A Tee, Plant A Tree program.
3. Obtain Personalized Service Me To We Style offers your company unparalleled customer service. Our team of professionally trained Account Managers are ready to listen to your company needs and provide you with customized solutions. Regardless of the size of your orders, you will always have your personal Account Manager to help you at each step of the process.
4. Reach New Customers
Our Customers • • • • • • • • • • • • • • • • • •
Ernst and Young Evergreen FAECUM Fairware Promotional Products FESFO FJFNB Fostering Sustainability George Brown College Graphics plant Green Party Halogen Network Hewlett Packard Inkspoon Innovolve Group InterfaceFLOR Canada Intrepid Travel Johnson & Johnson Joy Apparel Junxion Strategy
Burlington Green
• • • • • • • • • • • • • • • • • •
Lucid Lifestyle Eco‐Fashion Manoir MaRS Metromedia Marketing Model Mountain Equipment Co‐op National Parks Foundation Nature Conservancy Canada Nature's Emporium NBF Net Impact Next Era Energy Offsetters Oliberte One direction Oooli Beverages Inc. OTIP Richards Dubois, Photos
• • • • • • • • • • • • • • • • • •
PLH & Associates Ltd Promotional Elements Public Radio Capital RadGalz Ramada Plaza RBC Research in Motion Inc. Rocky Mountain Bikes Salba SanMar Canada Save Our Species Sears Canada Sierra club Steve Thomson Strandberg Consulting Suncor Super Rewards Taking IT Global
Telus The Globe, SISO The Running Room Threads4Humanity TDL Corporation Toronto Cyclists Union Toronto Green Community Tour D'Afrique Unilever University of Toronto Volunteer Toronto Wal‐Mart Your Web Department Westbeach Whole Foods Market WWF‐Canada YMCA York Region YYOGA
O Ambassadors - Oprah’s Angel Network
AVEDA
Lannick Group of Companies
• • • • • • • • • • • • • • • • • •
HBC - We Day 2008
Suncor
Our Services We pride ourselves on providing our clients with unparalleled personalized service experience. Whether you want some of our very popular graphic t‐shirts or you want to create your own design, our team is ready to help you at each step of the process.
Create Your Own Design Me To We Style has an extensive line of basics and specialty products suitable for a wide range of screen printing and embroiding. With a team of experienced printers as well as fashion and graphic designers we are a one stop shop. Avoid extra hassles and let us help you by : a. Placing your company logo or design in our clothing b. Creating a unique graphic that suits your needs with the assis‐ tance of our talented designers c. Customizing our clothing with the exact colour you require ‐ all we need is a Pantone™ swatch * d. Design, cut and sew your own style of garment * * (minimum quantities apply)
How To Use Our Apparel Me To We Style apparel is extremely versatile and our customers use our clothing for a wide range of purposes including: • Employee engagement programs • Employee stores • Corporate team uniforms • Corporate gifts • Employee rewards • Sway bags • Golf tournaments apparel • Employee uniforms • Giveaways • Volunteers gifts • Fundraising items As a young, innovative company we are always open to new, creative ways to help you reach your goals by using our apparel. Some very suc‐ cessful, inventive ways in which we have assisted our customers in the past have included t‐shirt design competitions and employee fashion shows.
Getting Started
Our goal is to make your life as easy as one, two, three!
1
Determining Your Needs
Contact us and one of our Me To We Style Account Managers (AM) will be ready to assist you. Providing you with personalized service is ex‐ tremely important to us. Your AM will become your guide to Me To We Style so you can together determine how we can best help you. Based on your requirements your AM will then send you a quote for you to review.
2
Confirming Your Approval
Once you have confirmed the quote, we will create an electronic mock up or sample* of the clothing for you to approve. This process will vary a little depending on whether you are placing your logo on our apparel or creating a new clothing style from scratch. We will not begin pro‐ duction until you are completely satisfied with, and have approved, the mock up or sample.
3
Ready To Wear
We measure our turnaround time in days and weeks, not months. On average it takes us two to three weeks from the time we get your ap‐ proved mock up to the time the products are delivered to your door. Every clothing item will come with our special tags telling the story of the garment. This is a great way to remind your employees, customers or volunteer the positive difference you are making by choosing Me To We Style . * (minimum quantities apply)
Contact Us Sales Enquiries Tania Hogan Director of Sales
[email protected] t: 416.640.2649 x186 Uzair Amir Account Manager
[email protected] t: 416.640.2649 x411 Hala Hlaibeih Account Manager
[email protected] t: 416.640.2649 x186 Julia Hughes Account Manager
[email protected] t: 416.640.2649 x186
Jackie Plessl Account Manager
[email protected] t: 416.640.2649 x366 Kaylan Shearer Account Manager
[email protected] t: 416.640.2649 x186 Nicholas Weaver Account Manager
[email protected] t: 416.640.2649 x186
General Information Me To We Style
[email protected] 233 Carlton Street | Toronto, ON | M5A 2L2 t: 416.640.2649 x186 www.metowestyle.com
Partnerships and Business Development Enquiries Gabriela Larenas Director of Strategy and Business Development
[email protected] t: 416.640.2649 x205
Media & Marketing Enquiries Tessa MacKay Director of Marketing
[email protected] t: 416.640.2649 x222