28-30 September, 2016

28 - 30 September, 2016 Video manifiesto http://bit.ly/1msCfiZ ORGANIZER ABOUT US The congregating associations represent almost 95% of Colomb...
Author: Branden Stone
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28 - 30 September, 2016

Video manifiesto

http://bit.ly/1msCfiZ

ORGANIZER

ABOUT

US

The congregating associations represent almost 95% of Colombia’s advertising industry. They include advertising agencies, media hubs, print, radio and television companies, digital content, entertainment and social media platforms in Colombia. We are proud to be the official organizers of the Colombian Advertising Conference, the most successful event in Colombia, for the last 38 years. In the past, our conferences have congregated an average of 1800 attendees, a substancial portion of which represents other Latin American countries. Our success has motivated us to think even bigger, expanding our horizons and summoning professionals from the entire continent. “Cartagena Inspira” is a byproduct of this ambition, as we have broadened both the geographic and academic scope of this event to include Latin America’s communications industry interests at large.

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WHAT WE WILL DO ACADEMIC CONTENT

Academic Sessions • • • •

in

4

Thematic Areas

1)People, Culture and Society (consumer) 2)Innovation and Creativity 3)Brands and Marketing 4)Media Channel and Platforms

Plenary Seminars - where the most respected and more powerful creatives come to present what it takes to deliver world-class creativity Forums and Panels - where people can come and search for answers Master Classes - intimate spaces where more specific subjects are presented and discussed. Workshops - where people engage in practical learning experiences that sharpen their creative skills.

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WHAT WE WILL DO ACADEMIC CONTENT PEOPLE, CULTURE AND

Gilles Lipovetsky, is a French philosopher, writer and sociologist, professor at the University of Grenoble.

SOCIETY

Logan Laplante Inspiration expierence for Z generation

Maria Garrido Global Head of Data & Insights HAVAS MEDIA

Lida Cacho Ribeiro, Jounalist, Woman human rigth – activist & feminist

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WHAT WE WILL DO ACADEMIC CONTENT INNOVATION AND CREATIVITY

Cesar Vachianno Presidente y CEO Grupo Consultores.

Torrence Boone VP Global Agency Sales and Services en Google

Stefano Zunino Head of Digital Worldwide, CEO Latam JWT

Stephane Doutriaux Founder & CEO at Poken

José María Roca Director General Creativo DDB España

Alain Groenendaal President & CEO, Grey Latin America at Grey Group

Ignacio Medina Periodista Columnista de El País

Humberto Polar Has a remarkable career both in the fields of art and advertising.

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WHAT WE WILL DO ACADEMIC CONTENT BRANDS AND MARKETING

Stephan Loerke Managing Director of the World Federation of Advertisers (WFA

Cynthia Ortiz Toledo Global Regulatory Strategy Manager at JTI (Japan Tobacco International)

Antonio Lucio Chief Marketing & Communications Officer de HP Inc

Gonzalo, Fuentes CEO de Millward Brown en América Latina.

Fernando Machado SVP de Global Brand Management en Burger King.

Pablo Felipe Robledo Superintendent of Commerce and Industry.

Ricardo Arias, VP Marketing / CMO for PepsiCo Beverage s Latin America

Cesar Montes Chief Strategy Officer EMEA de Geometry Global

Mark Holden WW Strategy &Planning Director at PHD Media

Félix Muñoz He has worked in many companies, such like: Coca-Cola, Cepsa, Movistar y Telefónica.

Elias Selman América Economía Founder

Neal Davies Global Effie Awards - President

Catalina Botero Marino The co-founder of “Centro de Estudios de Derecho Justicia y Sociedad” (DeJusticia Colombia), This version organiizer

WHAT WE WILL DO ACADEMIC CONTENT MEDIA CHANNEL AND PLATFORMS

Dan Macarrone The co-founder of Charming Robot, a product design company based in NYC.

Shailesh Prakash Chief Information Officer Washington Post

Lucas Mentasti Managing Director de XAXIS para latinoamérica.

Joel Lunenfeld Vicepresidente Global Sales Strategy M arketing Twitter

Jorge Martinez CEO and Cofounder of Adlatina, Director of Marketers by Adlatina.

Paul Pednault Fundador y CEO d e SPONSORIUM International

Andy Brown CEO Y Chairman de Kantar Media desde diciembre del 2015.

Carlos Peralta Director de Análisis de Punto de Ataque

Tomás Salvagni Sales Manager - Clarín AGEA- Argentina

Leandro Vazquez Actualmente es CEO de Iffective

Yasmin Namini Ex Senior Vice President, Chief Consumer Officer The New York Times

Hernán Burak Agency Manager South Cone Facebook

Sam Ford VP Innovación Fusion

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WHAT WE WILL DO ADDITIONAL ACTIVITIES In addition to the academic sessions, we will host a wide range of complementary activities and events that foster commercial trade within the Latin-American market, including:

“INNOVATION ACCELERATION WORKSHOP con Hyper Island”. One of the most prestigious innovation training centers in the world will dictate a workshop exclusively for C-level executives in Latin America.

80 CEOs of multinational companies present in Latin America representing the WFA will gather on the 27th of September September 27.

Marketing and Advertising Commission Annual Meeting.

September 28

First Latam Effie award ceremony

Business roundtable sponsored by Procolombia This version organiizer

VENUE

CARTAGENA Cartagena is our version of magical realism. The colonial city center is declared World Heritage by UNESCO and it is a Latin American meeting point.

Conventions Center in Cartagena The venue has more than 30 years of experience as one of the most important convention centers in Latin America. Over 11,000 m2 hold all sort of academic events, commercial areas – stands – and sponsoring options.

HOTELS We have alliances with numerous boutique hotels and emblematic hotels such as the Santa Clara in the city center, and international hotels such as the Hilton. FOTOS CORTESÍA PROCOLOMBIA

OFICIAL AIRLINE This version organiizer

HOW

TO

th 28 ,

REGISTER

SEPTEMBER

th 29

&

th 30

2016

Conventions Center Cartagena

DESCRIPTION

Registration fee U$ 820 9% discount limited time offer

VALUE IN DOLLARS ($)

STUDENT

US$ 530

COMPANIONS*

US$ 426

*Does not accumulate with other percentage discounts. For further questions on final prices please contact: [email protected]

[email protected] Celular: 314 4792686

Fee includes participation in all academic and social events in the Congress agenda. *The companion fee only includes access to official social events during the Congress.

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TRADE

SHOWS

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HOW TO REGISTER FOR THE TRADE SHOW… FORMAT WALKER AT THE VENUE

DESCRIPTION Person or model distributing information

QUANTITY 1

INAUGURATION COCKTAIL

1.540 28.370

COFFEE BREAK

Total - 4 spots - Includes brand display

WI-FI CONNECTION

Sponsorship connection Auditorium Getsemaní

PERSONALIZED BADGE

1

4.600 4.600

2.000

CLOSING PARTY INSERT

VALUE Dollars (US $)

7.360

Payment Method- Advertisement countermand - 50% - Balance until September 1st.



The Conventions Center will charge independently for technical or audiovisual costs. Additional food and beverage costs will be charged separate as well.



Any presence of an enterprise or a brand different from the space’s original sponsor will be charged an additional 30% fee.

35.270 1

1.610

Within the Briefcase- Max 12

1

1.980

BOOKLET

1.500

6.700

BRIEFCASE

1.500

24.000

INSERT - AUDITORIUM

USB MEMORY

On the web - authorized conferences

PHONE CHARGER MODULE

2M height x 0,50 x 0,50

LOCKERS MODULE

Ads on the Module

HOTEL SAMPLING

Hotel room gifts

ADS- FACADE CONVENTIONS CENTER

Specifications will be confirmed

COMMERCIAL PRESENTATIONS - WORK SHOPS

The right to reserve a room fit for over 50 people within a 2 hour time slot, including audio visual equipment and congregating support.

CHAIR PROTECTOR CORPORATE EVENTS ROOM



3.100 1

2.200

1 module - 48 lockers

4.600

360 gifts

2.200 11.960 3.100

1.500 1 1/2 hour time slots

SIGNALING

10.100 770

10

3.830

STAND

6 m2 - sponsor must produce and execute the stand

1

3.390

STAND ALL INCLUDED - Basic furnishing

6 m2

1

4.420

TOTEM WITH TOUCH SCREEN

2,5m height x 1,2m wide

1

2.760

TOTEM AUDITORIUM ENTRY

6 in total - Specifications will be confirmed

1

3.100

TWITTER TOWER

2m height x 1,2m wide

1

4.600

ADVERTISEMENT TRANSMITION

Máx 30' - 2 by day

1

2.300

TRANSPORTATION- exterior and interior ads

10 cars circulating the city

7.670

REGISTRY AND INSCRIPTION AREA

Sponsorship exterior columns and self registry modules

5.750

www.cartagenainspira.com cel: +57 314 4792686 [email protected]

Additional tax 16% This version organiizer

¡COME AND GET INSPIRED!

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