2 017 APRIL 18 - 22, 2017 S H E R AT O N C E N T R E T O R O N T O H O T E L

2017 SPONSORSHIP MARKETING OPPORTUNITIES

CANADIAN MUSIC WEEK • CONFERENCES • FESTIVAL • TRADE SHOW • AWARDS April 18-22, 2017• Sheraton Centre, Toronto • T: 905.858.4747 F: 905.858.4848 • www.cmw.net

CONFERENCES • FESTIVAL • TRADE SHOW• AWARDS

ABOUT CANADIAN MUSIC WEEK

2 017 APRIL 18 - 22, 2017 S H E R AT O N C E N T R E T O R O N T O H O T E L

ABOUT US

For 35 years, CANADIAN MUSIC WEEK has been recognized as the premier entertainment event in North America focusing on the business of music and digital. Known for its world class and expert keynote speakers, CMW attracts delegates from around the world and has established itself as one of North America’s largest and single longest running entertainment and networking events. The jewel of the CMW crown is the MUSIC FESTIVAL, Canada’s largest international new music festival. Every year, the music industry comes together with music fans in venues across Toronto to hear the hottest acts both famous and unknown. The industry reps come to find next year’s stars, while 100,000+ fans come to discover and celebrate new music and see talent on the rise to the top. The Hub of CMF is in Toronto’s Entertainment District, with more than 40 live music venues spanning across the city. CMW features 5 nights of concerts and showcases with more than 500 bands (1,200 performing musicians) from over 40 countries around the world.

MEDIA COVERAGE

»» 850 media representatives in attendance, providing national and international coverage through print, television, radio, online, and social outlets »» 72,000,000 Editorial and advertising impressions including print and broadcast »» 22.8M Web views (June-May) »» Major Media Partners: Bell Media, Chum Radio, Rogers Media, Sirius XM

CMW CORE AUDIENCE: »» »» »» »» »»

80% Canadian, 20% International 70% Executive or higher Urban/suburban dweller College/University educated Technology early adopters

Male/Female Ratio: 46% Male, 54% Female Age:

Under 19 7% 19-34 61% 35-44 14% 45-54 12% 55+ 6%

Coverage has included media sources such as:

Rolling Stone, Huffington Post, MTV, CTV, ETalk, Canada AM, Entertainment Tonight, Global, CBC The Hour, 24 Hours, Toronto Star, National Post, Globe & Mail, Toronto Life, Inside Entertainment, Tribute, Much Music, CP24, 102.1 The Edge, 104.5 CHUM FM, Virgin Radio 99.9 FM, Brooklyn Vegan, BizBash, Kiss 92.5 FM, Report on Business TV, 680 News, Allaccess.com, Broadcast Dialogue, Digital Music News, Audience, Metro News, Canadian Musician, Celebrity Access, NOW Magazine, Canoe.ca, andPOP. com, Toronto Sun, Billboard, Broadcaster, BlogTO, Spinner. com, IndieSolo.com, MSN.ca, Aux TV, CIUT 89.5 FM, Market News, Toro Magazine, Uncharted Sounds, Sun TV, SiriusXM Satellite Radio, The Georgia Straight, India Times, OMNI Television, Music Week, AU Review, Exclaim!, iheartthemusic. com, Pollstar, Mediacaster, And many more.....

CANADIAN MUSIC WEEK • CONFERENCES • FESTIVAL • TRADE SHOW • AWARDS April 18-22, 2017• Sheraton Centre, Toronto • T: 905.858.4747 F: 905.858.4848 • www.cmw.net

CMW CONVENTION SPONSOR OPPORTUNITIES

2 017 APRIL 18 - 22, 2017 S H E R AT O N C E N T R E T O R O N T O H O T E L

interactive

Wednesday April 19, 2017 CMW presents the Digital Interactive Summit. Meet top industry visionaries and leaders who are harnessing the power of digital to market music. Explore how social networks, interactive and digital technology are reshaping buying trends. Understand how sharing has led music discovery into a new dimension of monetizing and commercializing music for artists, labels and developers. Examine opportunities for marketing music digitally on a global scale, enabling access to new countries - and new interactive channels of distribution. Audience: Entertainment, Music, and Media Companies, Entrepreneurs, Venture Capitalists, Mobile/Wireless, Content Production, Interactive Sales and Business Development, Social Media, Media Marketing, Advertising, PR, Branding, & Digital Strategy Managers & Executives.

A P R I L 1 9 - 2 0 , 2 0 1 7 • T O R O N T O, O N

Radio Interactive Conference

Wednesday April 19 - Thursday April 20, 2017 Radio Interactive 2017, featuring two days of the finest Radio networking and education, is the ultimate venue for connecting with Radio. There’s no better place to interact one-on-one with hundreds of radio professionals – from station management and CEOs to program directors and radio consultants. Audience: Music Directors, Program Directors, Presidents, On-Air Talent, and Sales Executives.

THE MASTERING OF A MUSIC CITY M U S I C

C I T I E S

Music Cities Summit

S U M M I T

Friday April 21, 2017 “The Mastering Of A Music City” Conference - a joint event by Music Canada, the international recording industry group IFPI, Music Cities Convention and Canadian Music Week - will explore in-depth the relationship between creative city planning, quality-oflife and the music industry.

CANADIAN MUSIC WEEK • CONFERENCES • FESTIVAL • TRADE SHOW • AWARDS April 18-22, 2017• Sheraton Centre, Toronto • T: 905.858.4747 F: 905.858.4848 • www.cmw.net

CMW CONVENTION SPONSOR OPPORTUNITIES

2 017 APRIL 18 - 22, 2017 S H E R AT O N C E N T R E T O R O N T O H O T E L

APRIL 19-21 CMW 2017

PRESENTS

International Music Summit

Wednesday April 19 - Friday April 21, 2017 Canadian Music Week’s International 3 day music conference is designed for industry executives and recording professionals focused on the business of global music. Our Conference is for those who truly shape the entertainment industry. Known for its world class and expert keynote speakers, the Music Summit attracts professional delegates from around the world. Audience: Record Labels, Booking Agents, A&R, Promoters, Artist Managers, Artists, Venues, Music Tech Companies, Producers, Publishers, Music Supervisors, Songwriters, and Media.

LIVE Touring Wednesday April 19, 2017 Social is inspiring a new genre of music discovery, sharing, peer-to-peer engagement, entertainment, and new monetization opportunities for artists, labels, and developers. This new reality will come to light at the Social Music Summit where top industry leaders will explore the dynamics of digital distribution, examine the opportunities of marketing music digitally on a global scale, and reveal techniques for turnings fans, followers and friends into paying customers.

SUMMIT

Wednesday April 19 and Thursday April 20, 2017 Uniting agents, talent buyers, artistic directors and programmers from festivals around the globe, the Live Touring Summit is your one-stop for the latest developments and issues affecting the live industry. Through seminars, case studies, and presentations complemented by keynotes, celebrity interviews and the International Festival Network, it will take you behind the scenes of one of the most vital industries for performing artists.

GLOBAL CREATORS Summit

Friday April 21, 2017 This Summit provides a networking environment and educational opportunity for attending songwriters, lyricists, composers, music creators, publishers and more. Incorporating a day full of workshops, keynotes, presentations, panels, interviews, and face-to-face pitch sessions with top music supervisors, the day is highlighted by a special performance in-the-round by legendary songwriters. Audience: Songwriters, Music Creators, Composers, Publishers, Record Labels, Collectives, Producers, Music Supervisors and Legal.

FRIDAY APRIL 21, 2017• • SHERATON CENTRE TORONTO HOTE HOTEL

FRIDAY APRILL 21, 2017 • SHERATON CENTRE TORON TORONTO HOTEL

CANADIAN MUSIC WEEK • CONFERENCES • FESTIVAL • TRADE SHOW • AWARDS April 18-22, 2017• Sheraton Centre, Toronto • T: 905.858.4747 F: 905.858.4848 • www.cmw.net

CMW CONVENTION SPONSOR OPPORTUNITIES

2 017 APRIL 18 - 22, 2017 S H E R AT O N C E N T R E T O R O N T O H O T E L

CONFERENCE STAFF WEARABLES: $10,000

Make your company logo stand out by sponsoring conference staff and volunteer wearables. »» Volunteer/Staff, shirts identified with sponsor logo »» Sponsorship recognition on the CMW website and »» One (1) Executive Conference Delegate Pass

EXECUTIVE DELEGATE BAG: $20,000

The ultimate year-round branding opportunity, the CMW Delegate Bag is one of the most visible items seen at the conference. Distributed to all CMW Delegates upon their arrival and often used for the rest of the year.

DELEGATE BAG INSERTS:

KEYNOTE SPEAKER SPONSORSHIP:Starting at $10,000 Every year, Canadian Music Week brings in some big names to share their knowledge and experience. Previous Keynote Speakers include: Nikki Sixx, Sammy Hagar, Troy Carter, Dallas Green, Deadmau5, Melissa Etheridge, Gene Simmons, David Foster, Quincy Jones, Cyndi Lauper, Clive Davis, Paul Rodgers, Burton Cummings, Ice-T, Chrissie Hynde, Lionel Richie, Steve Earle and many more.

sample Sponsor Benefits: »» »» »» »»

Company logo in the Official CMW Program Opportunity for CEO or designate to introduce keynote Sponsor supplied podium signage One Full Page 4 Colour Ad in the CMW Official Program »» Two (2) Conference Delegate Passes

PANEL SPONSORSHIP:

(Individual Sessions) $5,000 - $10,000 Sponsorships are available for sessions that occur during the conference. Check out our website for a full list of session topics.

(2,000 inserts) $1,250 Given to delegates upon arrival, impress participants with the ingenuity of your company’s bag insert.

DELEGATE BADGE HOLDER:

$5,500 This items is worn by all delegates and is one of the best in-your-face opportunities at CMW.

Elevator Wrap $5,500

»» Multiple high profile/high traffic elevator doors available »» One Full-Page, Four-Colour Advertisement in the CMW Program ($3,700 Value) »» Registration Bag Drop-In (Qty of 2,400 - $1,250 Value) »» Sponsorship Recognition and Logo on cmw.net

HOTEL ROOM KEY: $5,000

Have your company logo identified on the Sheraton Centre Toronto Hotel for all guests attending Canadian Music Week.

WI-FI: $1,000

Have us display your freestanding sign or a sign on a provided easel, to be seen by all conference and trade show attendees.

Sample Sponsor Benefits: »» »» »» »» »»

Sponsor supplied podium signage Company logo in the Official CMW Program Opportunity for CEO or designate to introduce keynote Right to have sponsor supplied signage at panel Company logo on Powerpoint presentation during panel »» 1/4 Page Ad in the CMW Official Program »» One (1) Conference Delegate Pass

FOR MORE INFORMATION PLEASE CONTACT: Neill Dixon [email protected], 905.858.4747 x225 [email protected] CUSTOM SPONSORSHIP OPPORTUNITIES AVAILABLE.

CANADIAN MUSIC WEEK • CONFERENCES • FESTIVAL • TRADE SHOW • AWARDS April 18-22, 2017• Sheraton Centre, Toronto • T: 905.858.4747 F: 905.858.4848 • www.cmw.net

CMW SPONSORSHIP OPPORTUNITIES

2 017 APRIL 18 - 22, 2017 S H E R AT O N C E N T R E T O R O N T O H O T E L

TITLE SPONSOR: Rights

»» Designation as TITLE Sponsor of CMW (includes all event components) »» Integration of brand logo/wordmark within CMW logo /indicia »» Promotional rights to use the CMW Festival names / logos within internal and external communications, ads and promotions »» Access to festival videos and photos for promotional purposes »» Product category exclusivity

Promotion & Advertising

»» Masthead positioning of logo or wordmark within all radio, print, online/social media, OOH, poster and grassroots campaigns »» Masthead positioning of logo or wordmark on all preevent promo and ad materials »» Logo inclusion in all event press releases and e-blasts »» Two (2) dedicated e-blasts / e-newsletters (50,000 ppl) »» Logo to receive masthead positioning in all event collateral »» Logo w/ link on web-site with prominent positioning »» Banner ad place and “big box” on web-site (5 months) »» Inclusion in festival social media (fb & twitter) – 4 mentions »» Logo on cover of CMW program and Festival Guide »» Fulll page ad in CMW program »» Logo to receive secondary position on staff/volunteer shirts »» Wordmark placement on select Film Festival venue marquees »» One (1) x :30 second brand ad on Film Festival pre-roll

»» »» »» »» »» »»

Forty (40) base drum and banner placements spread over key venues Logo/wordmark masthead placement on venue “wrap” branding Logo/wordmark integration on Indie/CRMA materials Entitlement of the People’s Choice Award at The Indies Non traditional branding at host hotel (i.e. lobby, bars, etc.) Product available for sale (where applicable) Product seeding with artists

Tickets & Hospitality »» »» »» »» »» »»

One hundred (100) Festival wristbands Ten (10) VIP Festival wristbands Twenty (20) tickets to the Indies and the CRMA’s One hundred (100) ticket “pool” to concerts/showcases Twenty (20) ticket “pool” to Film Festival One (1) VIP host table at premiere venue with “beverage” service

Opening Reception $15,000

»» Promotional Opportunities (handouts, video presentations, etc.) »» One Full-Page, Four-Colour Advertisement in the CMW Program ($3,700 Value) »» Registration Bag Drop-In (Qty of 2,400 - $1,250 Value) »» Two Full Delegate Registrations ($1,598Value) »» One Easel Sign (Provided by CMW) »» Sponsorship Signage Opportunities »» Sponsorship Recognition and Logo on cmw.net

Investment & Terms Call for Pricing

On-Site Exposure

»» Entitlement of a series of concerts / showcases (I.e 6 – 8 shows) and featured branding at those selected shows »» Promotional footprint at host hotel (I.e. booth on “convention floor”) »» Promo team (with roaming rights) at all film/music venues »» Promo team and activation footprint at Indies/CRMA’s »» Exit sampling programs at all venues »» Masthead position on laminates, “stickies” and volunteer/staff t-shirts »» Masthead position on media wall/step & repeat »» Wordmark placement on all ticket stock

FOR MORE INFORMATION PLEASE CONTACT: Neill Dixon [email protected], 905.858.4747 x225 [email protected] CUSTOM SPONSORSHIP OPPORTUNITIES AVAILABLE.

CANADIAN MUSIC WEEK • CONFERENCES • FESTIVAL • TRADE SHOW • AWARDS April 18-22, 2017• Sheraton Centre, Toronto • T: 905.858.4747 F: 905.858.4848 • www.cmw.net

AWARDS SPONSORSHIP OPPORTUNITIES

2 017 APRIL 18 - 22, 2017 S H E R AT O N C E N T R E T O R O N T O H O T E L

CANADIAN MUSIC & BROADCAST INDUSTRY AWARDS “CMBIA’s” (GALA DINNER)

Thursday April 20, 2017 This major event on the business calendar, CMW’s biggest night is an accolade, presented by the industry to their peers to recognize excellence in music and broadcast has been the site of legendary reunions and countless ovations for pioneers of the industry.

Presents Sponsorship

One (1) Position Available $20,000

Sponsor Benefits: »» »» »» »» »»

Company logo identification on video loop Sponsorship recognition in the CMW Official Program Verbal acknowledgement from host at the Awards One reserved table (10 tickets) to the CMBIA Awards Gala Dinner

CANADIAN MUSIC & BROADCAST INDUSTRY AWARDS GALA RECEPTION: $10,000

Thursday April 20, 2017 Prior to the Awards Dinner, music executives sip cocktails and talk shop.

Sponsor Benefits: »» »» »» »»

Company logo identification on video loop Sponsorship recognition in the CMW Official Program Sponsorship supplied signage at the gala reception Two (2) tickets to the Canadian Music & Broadcast Industry Awards Gala Dinner

CANADIAN RADIO MUSIC AWARDS “CRMA’s” LUNCHEON

Wednesday April 19, 2017 The CRMA’s turned the industry on its ear from year one, showcasing the hottest, newest young stars in a “buzz-filled” performance event and de facto rookie-of-the-year award. A bellwether event that predicts future stars with uncanny accuracy.

Presents Sponsorship Four (4) Positions Available: Call for Pricing

Sponsor Benefits:

»» Company logo identification on video loop »» Sponsorship recognition in the CMW Official Program »» Verbal acknowledgement from host at the Awards »» One Easel provided by CMW for display of Company signage

CANADIAN MUSIC WEEK • CONFERENCES • FESTIVAL • TRADE SHOW • AWARDS April 18-22, 2017• Sheraton Centre, Toronto • T: 905.858.4747 F: 905.858.4848 • www.cmw.net

AWARDS SPONSORSHIP OPPORTUNITIES

2 017 APRIL 18 - 22, 2017 S H E R AT O N C E N T R E T O R O N T O H O T E L

LIVE MUSIC INDUSTRY AWARDS “Happy Hour”

Wednesday April 19, 2017 Join us at the Sheraton Centre Toronto Hotel to celebrate the best of the live music business sector during the second annual Live Music Industry Awards. The awards will celebrate a wide range of Canada’s venues, market sizes and the artists that fill those venues as well as the infrastructure of personnel that make this happen.

MUSIC

THE

with

CANADIAN INDEPENDENT MUSIC AWARDS “JIM BEAM INDIES” (FAN DRIVEN AWARDS)

Wednesday April 19, 2017 This Grammys-of-the-Indie scene, has quickly become a media flashpoint and major trolling ground for music fans and tastemakers searching for the next wave of new music superstars. Celebrating the successes of indie artists- both from home and abroad.

Title Sponsorship One (1) Position Available: SOLD

Presents Sponsorship Two (2) Positions Available: Call for Pricing Sponsor Benefits: »» »» »» »» »» »» »»

Company logo identification on video loop Company logo identification on Indie advertisements Sponsorship recognition in the CMW Official Program Signage at the Indie Awards Verbal acknowledgement from host at the Awards 100 tickets to The Indies 200 Festival Wristbands

AWARD SPONSORSHIP: $5,000 - $10,000

Sponsor an award at one of our 4 awards shows. Receive your logo on all sponsor signage and have your company mentioned live from the stage before an award is presented.

PERFORMANCE SPONSORSHIP :

Pricing subject to artists Performances add the perfect touch to every award show. Sponsor one of our many star or nominee performances to get in on the show.

CANADIAN MUSIC WEEK • CONFERENCES • FESTIVAL • TRADE SHOW • AWARDS April 18-22, 2017• Sheraton Centre, Toronto • T: 905.858.4747 F: 905.858.4848 • www.cmw.net

targeted cmw SPONSORSHIP OPPORTUNITIES

2 017 APRIL 18 - 22, 2017 S H E R AT O N C E N T R E T O R O N T O H O T E L

GLOBAL FORUM PRESENTING SPONSOR:

(1 Position Left) $25,000 Thursday April 20, 2017 A collaboration between the world’s most cutting edge music think tanks charged with exploring the present and future landscapes of the international music business. The forum revolves around two intimate one-hour round-table discussions focusing on a selected themes.

IF YOUR BRAND HAS A SPECIFIC OBJECTIVE, WE CAN HELP TARGET YOUR MARKETING STRATEGY BY HONING IN ON ONE OR A SERIES OF SPECIFIC SPONSORSHIP ELEMENTS.

Sponsor Benefits:

Worn with all laminates by staff and backstage by presenters and performers, this is a great opportunity for your logo to be branded alongside CMW’s logo.

»» »» »» »» »»

Sponsor supplied podium signage Company logo in the Official CMW Program & Website Company logo on table name cards Opportunity for CEO or designate to introduce keynote One Full Page 4 Colour Ad in the CMW Official Program »» One (1) VIP Delegate Badge (access to all conferences, seminars, trade show, Canadian Music Festival

CUSTOM LANYARDS (Sponsor to provide) $5,000

Tradeshow

Wednesday April 19 - Friday April 21, 2017 Short of kidnapping them, this is the best way to reach the cream of the industry crop, those VIP’s with the freedom to make strategic decisions and major purchase orders. Housed within the conference, these limited number of exhibitor spaces are the most prime real estate at CMW.

INTERNATIONAL MARKETPLACE (IMP) COCKTAIL MIXER: $5,000

STANDARD PACKAGE: $2,500

NETWORKING BREAKFAST: $5,000 Attract your select audience to a breakfast and start networking first thing in the morning.

PREMIUM PACKAGE: $6,000

Take the guesswork out of doing business in the world market and meet potential Canadian and International business partners face-to-face. Network with the best, attend panels, and meet the pros!

COFFEE BREAKS: $3,500

What perfect networking opportunity doesn’t exist without coffee?

EVENT BASED SPONSOR ACTIVATIONS: (Custom) Award show attendees come for the show but leave with your brand. The best opportunity to leave a memorable impression with those behind Canada’s music industry.

»» One (1) Music Summit Delegate Badges »» One (1) Exhibit Area Only Passes »» Listing of Booth & ID number in CMW Official Program and on Website »» 8 x 10 ft. drapery backwall, 3 ft. sidewalls »» Table and Carpeting »» 24 hour Professional Security

»» Two (2) Music Summit Delegate Badges »» Two (2) Exhibit Area Only Passes »» Listing of Booth & ID number in CMW Official Program and on Website »» Company Web Hyperlink »» 8 x 10 ft. drapery backwall, 3 ft. sidewalls »» Table and Carpeting »» 24 hour Professional Security »» Half Page 4 Colour Ad in CMW Offcial Program

BACKSTAGE/GREEN ROOM OPPORTUNITIES

(Custom) Support Canada’s established and up-and-coming stars by interacting with the presenters, performers, nominees, and winners in an intimate setting while getting getting your brand in their hands.

CONTACT:

Exhibition Manager, Earle Taylor [email protected] For a complete Exhibitor’s Manual, information or contract visit www.cmw.net and click “Trade Show”

CANADIAN MUSIC WEEK • CONFERENCES • FESTIVAL • TRADE SHOW • AWARDS April 18-22, 2017• Sheraton Centre, Toronto • T: 905.858.4747 F: 905.858.4848 • www.cmw.net

canadian music festival

2 017 APRIL 18 - 22, 2017 S H E R AT O N C E N T R E T O R O N T O H O T E L

PRIMARY SPONSOR Rights

»» Designation as Primary Sponsor of CMW Music Festival »» Promotional rights to use the CMW names / logos within internal and external communications, ads and promotions »» Access to festival videos and photos for promotional purposes »» Product category exclusivity »» First right of refusal in 2018

Promotion & Advertising

»» Secondary positioning of logo or wordmark inclusion on all radio, print, online / social media, OOH, poster and grassroots campaigns »» Secondary positioning of logo or wordmark on all pre-event promo and ad materials »» Logo inclusion in all event press releases and eblasts »» Logo to receive secondary positioning in all event collateral »» Logo w/ link on web-site with prominent positioning »» Banner ad place on web-site (5 months) »» Inclusion in festival social media (fb & twitter) – 4 mentions »» Logo on cover of CMW program and Festival Guide »» Full page ad in CMW program »» Logo to receive secondary position on staff / volunteer shirts

On-Site Exposure

»» Entitlement of a series of concerts / showcases (i.e. 6 – 8 shows) and featured branding at those selected shows »» Promotional footprint at host hotel (I.e. booth on “convention floor”) PLEASE CONTACT: FOR MORE INFORMATION »» Promo team (with roaming rights) at all film / Neill Dixon [email protected], 905.858.4747 x225 music venues [email protected] »» Promo team and activation footprint at Indies / CUSTOM SPONSORSHIP OPPORTUNITIES AVAILABLE. CRMA’s »» Exit sampling programs at all venues »» Logo inclusion on laminates and volunteer / staff t-shirts »» Secondary logo / wordmark placement on venue “wrap” branding »» Secondary logo / wordmark integration on Indie / CRMA materials »» Non traditional branding at host hotel (i.e. lobby, PLEASE CONTACT: bars, etc.) Neill Dixon available for sale (where applicable) »» Product [email protected] »» Product seeding with artists 905.858.4747 x225

CUSTOM SPONSORSHIP OPPORTUNITIES AVAILABLE.

Tickets & Hospitality »» »» »» »»

Fifty (50) Festival wristbands Ten (10) VIP Festival wristbands Ten (10) tickets to the Indies and the CRMA’s One hundred (100) ticket “pool” to concerts / showcases »» Twenty (20) ticket “pool” to Film Festival »» One (1) VIP host table at premiere venue

Investment & Terms »» Call for pricing

CMF CORE AUDIENCE: »» »» »» »» »» »» »»

80% Canadian, 20% International Urban/suburban dweller College educated Technology early adopters and trend-setters Leaders in music and fashion Active online music consumers Avg. Household Income over $50K

Male/Female Ratio: 46% Male, 54% Female Age:

Under 19 7% 19-34 61% 35-44 14% 45-54 12% 55+ 6%

CANADIANMUSIC MUSIC WEEK WEEK •• CONFERENCES CONFERENCES • CANADIAN • FESTIVAL FESTIVAL •• TRADE TRADE SHOW SHOW••AWARDS AWARDS April18-22, 18-22,2017• 2017•Sheraton Sheraton Centre, Centre, Toronto Toronto • • T: T: 905.858.4747 April 905.858.4747 F:F: 905.858.4848 905.858.4848••www.cmw.net www.cmw.net

SPONSORSHIP & MARKETING OPPORTUNITIES

2 017 APRIL 18 - 22, 2017 S H E R AT O N C E N T R E T O R O N T O H O T E L

If your brand has a specific objective, we can help target your marketing strategy by honing in on one or a series of the following sponsorship elements: ................................................................

FESTIVAL PERFORMERS BAG $5,000 You will find the Festival Performers Bag is a great way to market to musicians and producers all year round. Distributed to all bands upon their arrival. FESTIVAL PERFORMERS BAG INSERTS

(1000 inserts) $700 Given inside the Festival Performers bag to performers upon arrival, market directly to bands with the ingenuity of your bag insert.

LARGE VENUE CONCERT SPONSORSHIP

Pricing Subject to Artist Go all out while Toronto draws on music lovers from around the world and put on a large venue concert in conjunction with Canadian Music Week.

Sponsor Benefits: »» »» »» »» »» »» »»

Sponsorship recognition in the Festival Pocket Guide Company logo identification on all Advertising for the Concert Company logo on cmw.net Verbal acknowledgement from the stage Venue signage 25 Canadian Music Festival Wristbands Opportunity for on-site activation

SHOWCASE SERIES Pricing subject to artists An opportunity to really stand out! Host 3-5 nights of nightly showcases (or special concerts) and have your brand noticed every night of Canadian Music Week!

SHOWCASES $5,000 Here’s your chance to reach your target audience by becoming a sponsor of an individual showcase. Choose a showcase that has already been programmed, or program your own. All genres considered, including: blues, country, dance, electronic, folk, hard rock, hip hop, jazz, metal, pop rock, roots rock, urban and world. Sponsor Benefits: »» »» »» »» »» »» »» »»

Venue signage Company logo identification on showcase ads Verbal acknowledgement from the stage Product sampling on site Sponsorship recognition in the Festival Pocket Guide 25 Canadian Music Festival Wristbands Inclusion in event advertising

STREET BANNERS:

We’re taking it to the streets with banners in high traffic locations surrounding CMW (downtown Toronto). Street banners are an innovative form of media that promotes brands and events by capturing the attention of drivers and pedestrians within an area.

FESTIVAL STAFF WEARABLES $10,000 Be front and center of all the festival action by sponsoring the official festival t-shirt worn by CMW Stage Crew and Venue Serving Staff. Sponsor Benefits:

»» Staff shirts identified with sponsor logo »» Sponsorship recognition on www.cmw.net »» Company logo identification on all advertising for the festival

FOR MORE INFORMATION PLEASE CONTACT: Neill Dixon [email protected], 905.858.4747 x225 [email protected] CUSTOM SPONSORSHIP OPPORTUNITIES AVAILABLE.

CANADIANMUSIC MUSIC WEEK WEEK •• CONFERENCES CONFERENCES • CANADIAN • FESTIVAL FESTIVAL •• TRADE TRADE SHOW SHOW••AWARDS AWARDS April18-22, 18-22,2017• 2017•Sheraton Sheraton Centre, Centre, Toronto Toronto • • T: T: 905.858.4747 April 905.858.4747 F:F: 905.858.4848 905.858.4848••www.cmw.net www.cmw.net

ADVERTISING OPPORTUNITIES

2 017 APRIL 18 - 22, 2017 S H E R AT O N C E N T R E T O R O N T O H O T E L

OFFICIAL CONFERENCE PROGRAM

SIZES AND PRICING

Advertise directly to your target market. Frequently consulted by all participants both during and after the show, this is the only official program for CMW Music, Digital and Broadcast conference.

SIZE

FESTIVAL GIG GUIDE

A complete venue map and schedule of bands performing during CMW Music, Comedy and Film all in one handy Gig Guide is your one-stop source for reaching Festival-goers, musicians and A&R Reps. Guides are distributed on-site to all CMW delegates and to the general public at participating venues, clubs and targeted retail outlets throughout Toronto.

Full Page

BLACK & WHITE FESTIVAL CONFERENCE / CMBIA $1,800.00 $2,250.00

4 COLOUR $2,600.00

CONFERENCE / CMBIA $3,700.00

1/2 Page

$1,200.00

$1,600.00

$1,500.00

$2,500.00

1/4 Page

$600.00

$900.00

$800.00

$1,450.00

FESTIVAL

PREMIUM POSITIONS: (4 COLOUR) Full Page OUTSIDE BACK COVER

FESTIVAL

CONFERENCE / CMBIA

$4,000.00

$5,500.00

Full Page

INSIDE FRONT COVER

$3,500.00

$4,500.00

Full Page

INSIDE BACK COVER

$3,000.00

$4,000.00

**ALL PRICES IN CANADIAN DOLLARS

CONFERENCE PROGRAM SIZE: Trim Size: 6.375” w x 8.625" h

CMBIA AWARDS PROGRAM Share your congratulations with our newest inductees in our Official Tribute Souvenir Program keepsake that will be available to everyone in attendance at the Gala event. Ads of support and congratulations will be projected on the large screens flanking the stage during the event.

Live Area: 5.875" w x 8.175" h With Bleed: 6.625" w x 8.875" h

Ad Size: 5.875" w x 4" h With Bleed: 6.625" w x 4.375" h

Ad Size: 2.875" w x 4" h

Double page spread: 12.5" w x 8.875" h (with bleed) 12.25" w x 8.175" h (no bleed)

ONLINE MARKETING OPPORTUNITIES

Updated daily, cmw.net is tailored to both the music business professional and the active music consumer and averages over 100,000 visitors per month. In addition to its regular features, cmw.net delivers up-to-the minute information and material on festival performers, venues, panels and panelists, plus special events. AD TYPE

SIZE

Skyscraper Big Box Leader Board

160 x 600px 300 x 250px 728 x 90px.

NEWSLETTER BLASTS: Advertise in one of the 24 email blasts that go to over 50,000 industry insiders. Banners start at $1,250 per blast.

COUNTDOWN TICKER:

$1,000 Help us count down the days until CMW! Be a sponsor of the ticker with prominent placement on the CMW home page. This is a perfect way to get your message out.

WEEKLY $700 $650 $600

FESTIVAL GIG / CMBIA PROGRAM SIZE: Trim Size: 5.375" w x 8.375" h

MONTH $2,400 $2,200 $2,000

Ad Size: 4.875" w x 7.875" h With Bleed: 5.625" w x 8.625" h

Ad Size: 4.875" w x 3.875" h With Bleed: 5.625" w x 4" h

Ad Size: 2.375" w x 3.875" h

Double page spread: 11" w x 8.625" h (with bleed) 10.25" w x 7.875" h (no bleed)

MECHANICALS: Full page bleed ads must include a 1/8” bleed. All ad materials must adhere to the live area. All ad material must be exact sizes. Artwork not received to our size specifications will be returned or resized to our specification at a rate of $75.00 per hour. All ads must be supplied in digital format (CD, FTP or via Website) in Macintosh or PC formats in either Adobe InDesign, Illustrator EPS, TIF or Photoshop. All ads must be accompanied by a laser or PDF proof. All support files such as eps or tiff images as well as all fonts must be supplied or converted to outlines. Half Tone Screen - 133 line.

DEADLINE FOR ARTWORK: March 1, 2017

ARTWORK SUBMISSION:

Email: [email protected] or contact [email protected] for instructions instructions. Please do not Label your file “CMW_AD”

CANADIAN CANADIAN MUSIC MUSIC WEEK WEEK •• MUSIC, MUSIC, RADIO RADIO & DIGITAL & DIGITAL CONFERENCE CONFERENCE •• AWARDS AWARDS •• FESTIVALS FESTIVALS •• TRADE TRADE SHOW SHOW April • Sheraton Centre, Toronto • T: 905.858.4747 F: 905.858.4848 • www.cmw.net May18-22, 4-14,2017 2016•