2014 Advertising and Sponsorship Rates YOUR ONLINE AVIATION NEWS SOURCE

2014 Advertising and Sponsorship Rates YOUR NEWSSOURCE SOURCE YOUR ONLINE ONLINE AVIATION AVIATION NEWS MEDIA PACK 2014 YOUR ONLINE ONLINE AVIATION...
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2014 Advertising and Sponsorship Rates YOUR NEWSSOURCE SOURCE YOUR ONLINE ONLINE AVIATION AVIATION NEWS

MEDIA PACK 2014

YOUR ONLINE ONLINE AVIATION AVIATION NEWS YOUR NEWSSOURCE SOURCE

Effective January 1, 2014

AviTrader has become the leading electronic source for commercial aviation news in the eight years since the first weekly newsletter was launched in 2005. AvTrader provides the most up-to-date news, insight and data covering developments in the aviation community - delivered daily, weekly and monthly to your inbox. • Our AviTrader Daily News Alert provides a quick overview about what happens on a daily basis; • Our AviTrader Weekly Newsletter is enjoyed by thousands of senior aviation executives worldwide; • Our AviTrader MRO e-magazine, brings you in-depth coverage of the key issues and developments in the aviation industry, with exclusive insight from the powers-that-be in the business, as well as company profiles and the top news headlines each month.

AviTrader

INTRODUCTION

MRO September 2013 - www.avitrader.com

Low cost, high expectations

Solutions for the booming low cost airline market

Profile of AJW Technique Latest MRO News from around the world

People on the Move latest appointments

IBA Analysis

ISSN 1718-7966

SEPTEMBER 23, 2013 / VOL. 407

WEEKLY AVIATION HEADLINES Read by thousands of aviation professionals and technical decision-makers every week

www.avitrader.com

WORLD NEWS

Over 65% of AviTrader readers are senior executives or company officers in key aviation businesses around the world. Leading aviation companies use AviTrader Publications as their preferred advertising medium to promote their products and services. AviTrader has the most comprehensive aircraft and engine marketplace in the news publishing industry. Austin, Texas USA (512) 439-6988

More trouble at Air France Air France-KLM changed course last week, saying that its French unit was heading for a sixth consecutive annual loss - reversing a prior forecast of a €200m operating profit. To restore profitability, the airline group said it would cut its workforce by a further 5%, on top of 5,000 previously-announced job cuts. Other measures will include phasing out older Boeing 747 airliners and freighters. Air France CEO Alexandre de Juniac said the carrier was no longer on course to save €2bn by 2015, the original target laid out in its Transform 2015 plan.

P&W, Rolls-Royce scrap JV Pratt & Whitney and Rolls-Royce have scrapped plans to create an aircraft-engine joint venture over concerns that regulators would object to the partnership’s market share. The two companies had revealed their joint-venture plans in October 2011, to produce an engine for mid-size next generation aircraft with capacity between 120 and 230 passengers, expected to come into service by the middle of the next decade.

Flight crew hailed the first flight of Bombardier’s CSeries test aircraft last week in Montreal as a resounding success Bombardier

Bombardier aims high after successful CSeries test flight “Whisper jet” flight marks milestone for new P&W geared turbofan engine The successful maiden flight of Bombardier’s all-new CSeries aircraft last week marked an important milestone in Canadian aviation history - and a clear indication of the Canadian airframer’s intent to break into the tight duopoly held by Airbus and Boeing in the commercial narrowbody market.

How Bombardier’s all-new CSeries stacks up Bombardier Bombardier CS100 C300

Engines

107/132

2,950

3,200

3,225

2,400

Length

34.9m

38m

31.4m

31.2m

36.24m

Wingspan

35.1m

Vertical tail

11.5m

List price¹

$63m

CURRENTLY IN TEARDOWN Bombardier has said it aims to capture half of the 6,900 deliveries expected industry-wide in the 100-149 seat segment over the next two decades, which could add up to $8bn annually in additional revenue once the program is fully in gear.

Tata Group, the Indian conglomerate, and Singapore Airlines announced plans to set up a new full-service airline in India, with an initial investment of $100m that will see Tata take majority control with a 51% share. The move comes nearly 15 years after a previous attempt to create an Indian carrier failed - and only nine months after Tata announced a similar venture with AirAsia, the Malaysian low-cost carrier.

Source: Company websites ¹Industry estimates

34.1m

11.5m

12.51m

12.6m

10.57m

$72m

$70m

$60m²

$43m-$50m

from 2016, which will determine whether it will firm up or cancel a conditional order for 12 CS100s. The city is expected to release its ‘noise study’ in December.

737-800 Landing Gear That quietness be will a key factor in the debate over whether Porter will be permitted to operate the jets at Toronto’s city centre airport

34.3m

2 98-124

28.72m

²Not currently listed on Boeing website

FOR SALE

But the long-awaited take-off from Montreal’s Mirabel airport was nearly missed by many of the assembled onlookers, as the plane dubbed the “Whisper Jet” by Porter Airlines boss Robert Deluce made considerably less noise than the Global 5000 business jet that accompanied it.

2 132

35.1m

ex-Gulf Air 767-300ER

Tata, SIA in new airline deal

Boeing 737- Embraer E600 Jet 190/5

2

135

2,950

Typical Passenger seating (1-class)

2

Airbus A318

2

110

Range (nm)

The flight was also the maiden excursion for the Pratt & Whitney geared turbofan PW1500G engine, which improves fuel efficiency by 16%, reduces engine operating costs by up to 20% and slahes noise footprints by up to 75% compared to existing turbofan engines, according to Dave Brantner, president of P&W Com-

mercial Engines. If P&W’s much-touted cost and emissions benefits from the GTF engine hold firm, that could give an edge to other aircraft using the powerplant, including around half of the Airbus A320neo family aircraft currently on order, as well as Brazil’s re-engined E-Jets, due to enter service from 2017. The CSeries fills a void between the smallest narrowbodies currently being built by Airbus and Continued on page 3

QUICK FACTS • AviTrader Publications report on major aircraft and engine deals, MRO contracts, financial news, military and defence update and industry trends; • AviTrader Publications are distributed electronically; • AviTrader Publications are distributed free of charge to all registered subscribers; • The AviTrader readership continues to expand rapidly, with readers from around the globe; • The AviTrader key products (daily news, weekly e-newsletter, monthly e-magazine and webpage) guarantee the highest possible exposure to our advertising customers; • The AviTrader Marketplace is the leader in publishing available aircraft and engines; • Top companies use AviTrader AviTrader Publications as a cost-effective advertising vehicle for product and company branding; • AviTrader Publications reach thousands of senior aviation executives and specialists in the global airline and service industry.

YOUR NEWSSOURCE SOURCE YOUR ONLINE ONLINE AVIATION AVIATION NEWS

MEDIA PACK 2014 Effective January 1, 2014

MONTHLY MRO E-MAGAZINE • Subscription-free monthly magazine straight to your inbox, as pdf attachment or link to hosted site • Direct distribution: 16,000 • Estimated reach including inter-company distribution: 56,000 • Monthly features focusing on key issues in MRO sector, exclusive insight from senior industry executives, regular in-depth company profiles • A comprehensive overview of the top monthly industry news • Broad range of off-the-shelf and tailored advertising opportunities

AviTrader

PRODUCT OVERVIEW

MRO September 2013 - www.avitrader.com

Low cost, high expectations

Solutions for the booming low cost airline market

Profile of AJW Technique Latest MRO News from around the world

People on the Move latest appointments

IBA Analysis

WEEKLY AVIATION HEADLINES

ISSN 1718-7966

SEPTEMBER 23, 2013 / VOL. 407

WEEKLY AVIATION HEADLINES Read by thousands of aviation professionals and technical decision-makers every week

• The industry-leading weekly aviation newsletter • Direct distribution: 16,000 • Estimated reach including inter-company distribution: 56,000 • No subscription fees • Distributed electronically in newsletter format every Monday • Over 65% of readers are senior industry executives or company officers • AviTrader’s flagship publication since 2005 • Multiple advertising opportunities for every budget

WEEKLY AVIATION MARKETPLACE • The industry’s most comprehensive line listings • Distributed as an attachment to the weekly newsletter • Lists equipment from individual components to fleets of Boeing 747-400s • Convenient updating service provided by AviTrader • Simple pricing mechanisms for line advertisement • Attractive vehicle to display banners and strip ads

WWW.AVITRADER.COM WEBPAGE • AviTrader.com can be accessed directly or via news-links from the daily email alert • 15,000+ monthly unique visitors • 490,000 monthly page views • News landing page directly accessed through daily email alert • Advanced navigation provides attractive advertisement display • Advertising banners in top and side frame remain visible as visitor scrolls down

DAILY EMAIL ALERT • Distributed electronically to thousands of users worldwide • Direct distribution: 11,500 • Estimated reach including inter-company distribution: 48,000 • Headlines linked with www.avitrader.com webpage • Exclusive strip ads available for highest ad visibility • Advertising banners in top and side frame remain visible as visitor scrolls down

www.avitrader.com

WORLD NEWS More trouble at Air France Air France-KLM changed course last week, saying that its French unit was heading for a sixth consecutive annual loss - reversing a prior forecast of a €200m operating profit. To restore profitability, the airline group said it would cut its workforce by a further 5%, on top of 5,000 previously-announced job cuts. Other measures will include phasing out older Boeing 747 airliners and freighters. Air France CEO Alexandre de Juniac said the carrier was no longer on course to save €2bn by 2015, the original target laid out in its Transform 2015 plan.

P&W, Rolls-Royce scrap JV Pratt & Whitney and Rolls-Royce have scrapped plans to create an aircraft-engine joint venture over concerns that regulators would object to the partnership’s market share. The two companies had revealed their joint-venture plans in October 2011, to produce an engine for mid-size next generation aircraft with capacity between 120 and 230 passengers, expected to come into service by the middle of the next decade.

Tata, SIA in new airline deal Tata Group, the Indian conglomerate, and Singapore Airlines announced plans to set up a new full-service airline in India, with an initial investment of $100m that will see Tata take majority control with a 51% share. The move comes nearly 15 years after a previous attempt to create an Indian carrier failed - and only nine months after Tata announced a similar venture with AirAsia, the Malaysian low-cost carrier.

Flight crew hailed the first flight of Bombardier’s CSeries test aircraft last week in Montreal as a resounding success Bombardier

Bombardier aims high after successful CSeries test flight “Whisper jet” flight marks milestone for new P&W geared turbofan engine The successful maiden flight of Bombardier’s all-new CSeries aircraft last week marked an important milestone in Canadian aviation history - and a clear indication of the Canadian airframer’s intent to break into the tight duopoly held by Airbus and Boeing in the commercial narrowbody market. Bombardier has said it aims to capture half of the 6,900 deliveries expected industry-wide in the 100-149 seat segment over the next two decades, which could add up to $8bn annually in additional revenue once the program is fully in gear. But the long-awaited take-off from Montreal’s Mirabel airport was nearly missed by many of the assembled onlookers, as the plane dubbed the “Whisper Jet” by Porter Airlines boss Robert Deluce made considerably less noise than the Global 5000 business jet that accompanied it. That quietness be will a key factor in the debate over whether Porter will be permitted to operate the jets at Toronto’s city centre airport

How Bombardier’s all-new CSeries stacks up Bombardier Bombardier CS100 C300

Engines Typical Passenger seating (1-class) Range (nm)

2

Airbus A318

2

2

110

135

107/132

2,950

2,950

3,200

Boeing 737- Embraer E600 Jet 190/5

2 132 3,225

2 98-124 2,400

Length

34.9m

38m

31.4m

31.2m

36.24m

Wingspan

35.1m

35.1m

34.1m

34.3m

28.72m

Vertical tail

11.5m

List price¹

$63m

Source: Company websites ¹Industry estimates

11.5m $72m

12.51m

12.6m

10.57m

$70m

$60m²

$43m-$50m

²Not currently listed on Boeing website

from 2016, which will determine whether it will firm up or cancel a conditional order for 12 CS100s. The city is expected to release its ‘noise study’ in December. The flight was also the maiden excursion for the Pratt & Whitney geared turbofan PW1500G engine, which improves fuel efficiency by 16%, reduces engine operating costs by up to 20% and slahes noise footprints by up to 75% compared to existing turbofan engines, according to Dave Brantner, president of P&W Com-

mercial Engines. If P&W’s much-touted cost and emissions benefits from the GTF engine hold firm, that could give an edge to other aircraft using the powerplant, including around half of the Airbus A320neo family aircraft currently on order, as well as Brazil’s re-engined E-Jets, due to enter service from 2017. The CSeries fills a void between the smallest narrowbodies currently being built by Airbus and Continued on page 3

MEDIA PACK 2014

YOUR ONLINE ONLINE AVIATION AVIATION NEWS YOUR NEWSSOURCE SOURCE

Effective January 1, 2014

REACH YOUR TARGET MARKET WITH AVITRADER’S DIGITAL PUBLICATIONS READERSHIP DEMOGRAPHICS AviTrader’s digital publications, from our comprehensive AviTrader.com website to our widely-read daily and weekly news services and our respected monthly AviTrader MRO magazine, provide the perfect package for you to showcase your company We forecast internet to existing and potential advertising to customers.

overtake newspapers for the first time in 2013, and then exceed the combined total of newspaper and magazine advertising in 2015... Between 2012 and 2015 we expect internet advertising to account for 68% of the growth in total expenditure. ZenithOptimedia

AviTrader Publications’ all-digital format is more relevant to your business than ever: The global spend on brand advertising online is forecast to grow faster than either traditional advertising or direct-response online advertising, according to the Deloitte consultancy, which says that online branding, including banner ads, rich media and sponsorships, is expected to rise 50% year-on-year to $20 billion as marketers ‘realize and invest in online advertising’s ability to build long-term value for brands’.

Roughly a quarter of AviTrader’s readers work either at an airline or an MRO services provider, with the remainder split among consultancies, manufacturers, lessors and other sectors of the aviation industry, giving you a comprehensive target range. What’s more, over 65% of our regular readers occupy key decision-making positions within their companies. AviTrader readers are based around the world, with Europe, including Turkey and the CIS, representing close to 44% and North America a further 35%. Our readership base has been growing rapidly each year and we’re recognized as one of the leading digital sources for aviation news and insight in the world. Can you afford not to advertise with AviTrader Publications? Contact our commercial department today to choose from our many advertising options or build a tailored package to suit your marketing needs.

READERSHIP BY INDUSTRY MRO services provider

25.4%

Airline

22.1%

Advisor / consultant

16.5%

Manufacturer

13.2%

Leasing company

5.9%

Other

16.9%

AviTrader Readership Survey 2012

READERSHIP BY BUSINESS AREA General management

28.7%

Engineering

22.4%

Purchasing / supply chain

11.8%

Finance

3.3%

Planning

2.9%

Production

2.6%

Other

28.3%

AviTrader Readership Survey 2012

READERSHIP BY POSITION Officer

13.6%

Executive / senior vice president

5.88%

Vice president

8.46%

Director

21.0%

Senior manager / manager

32.7%

Team leader / supervisor

6.6%

Sales & marketing, other

11.8%

AviTrader Readership Survey 2012

REGIONAL DISTRIBUTION

5.88% 13.24%

1.84%

Europe North America Asia Pacific Middle East Other

43.75%

35.29%

YOUR ONLINE ONLINE AVIATION AVIATION NEWS YOUR NEWS SOURCE SOURCE

MEDIA PACK 2014 Effective January 1, 2014

TESTIMONIALS HERE’S WHAT SOME OF OUR READERS HAVE TO SAY ABOUT AVITRADER PUBLICATIONS Whilst the industry is well-populated with press, it is good to have a focus on the OEM and MRO sector, which AviTrader successfully delivers and does so in my mailbox every month.

Jon Sharp, President and CEO, ELFC AviTrader has been an incredible resource for receiving real time information from around the world covering every aspect of the commercial aircraft industry. All of our divisions regularly use the daily and weekly publications.

Abdol Moabery, President and CEO, GA Telesis AviTrader does an awesome job of sharing information. Yours is the only publication I always read!

Lorna Thomassen, Director of Marketing, Cascade Aerospace Your magazine is considered one of the most successful magazines in the aviation industry.

Eng. Khaled Omar, Advertising and Public Affairs Directorate, Egyptair Maintenance and Engineering Avitrader’s e-magazine is good to read.

Roger Meels, Technical Director, Direct Maintenance. I think your publication is world-class and I use the information on a daily bais

Joe Annibalini, Senior Manager, GSP Marketing, Pratt & Whitney Thank you - I must tell you that in the first month we received over 20 inquiries for engines that I know we would not have. You have a good subscription base.

Robert Gallagher, Aircraft Systems Group After the article and exposure in AviTrader, we fielded many calls. We look forward to advertising with your fine publication for many years to come.

Andrew L. Cohen, Reliance Aircraft International, Inc. Superb, great service as always. We appreciate it.

Justin M Goatcher, Group Managing Director, AVISA Aviation Safety Systems Ltd Many thanks for always putting out my regular Monday morning read. I enjoy the articles and information every week.

John Eichten, TIMCO Aviation Services AviTrader MRO is a valuable tool for the aviation MRO industry. It is refreshing to have a publication that is focused on our part of the market and provides a great source of information on new products and ideas. I appreciate the convenience of having it delivered via e-mail and the quick, well-written synopsis of happenings in our industry. I look forward to reading each issue.

Ron Luty, CEO, LJ Walch

MEDIA PACK 2014

YOUR ONLINE ONLINE AVIATION AVIATION NEWS YOUR NEWS SOURCE SOURCE

Effective January 1, 2014

AVITRADER MRO E-MAGAZINE AviTrader MRO, the youngest title in the AviTrader stable of publications, has gone from strength to strength since its launch at the beginning of 2010 and is now distributed to thousands of senior industry executives around the world. Feedback since launch has been tremendously positive, confirming our belief that there was a need for a monthly, subscription-free e-publication focusing on the global MRO and OEM industries and related sectors.

AviTrader

ADVERTISING RATES (prices in $US and €Euro per placement)

MRO September 2013 - www.avitrader.com

Low cost, high expectations

AviTrader MRO brings to life an exciting and exacting business. In our monthly cover stories, we bring you detailed analysis of complex issues in plain language, asking the key questions and reporting the answers from the powers-that-be in the industry.

Solutions for the booming low cost airline market

We also feature regular company profiles, taking an in-depth look at companies big and small around the world, and frequently reporting on the ‘human interest’ side of the business that is so often neglected in the highly technical world of aviation.

Profile of AJW Technique

Our main stories are always accompanied by a broad selection of the top industry news and developments, from MRO & Production to Aircraft and Engines, Financial News, Appointments and more. AviTrader MRO is an excellent platform for you to reach out to the people and companies that matter to your business, all in the context of an informative, up-to-date and easily accessible e-publication that has become essential reading for senior executives worldwide.

Latest MRO News from around the world

People on the Move latest appointments

IBA Analysis

Ad Size

US dollar

Euro

Full page ad

$3,000

€2,100

1/2 page ad

$2,000

€1,400

1/4 page ad

$1,500

€1,000

1/8 page ad

$1,000

€700

Sponsorship

$1,500

€1,100

For ad dimensions and specifications, see next page

AviTrader MRO – the top MRO and OEM news, in your inbox - every month.

For advertising inquiries, please contact: Jenny Falk, head of marketing and sales AviTrader Publications (Germany) Tel: + 49 (0) 8761 346 007 Cell: + 49 (0) 151 121 45 674 Email: [email protected]

For editorial inquiries, please contact: Heike Tamm, editorial director AviTrader Publications Tel: + 34 971 670 834 Email: [email protected]

MEDIA PACK 2014

YOUR NEWS SOURCE SOURCE YOUR ONLINE ONLINE AVIATION AVIATION NEWS

Effective January 1, 2014

AVITRADER WEEKLY AVIATION INDUSTRY NEWSLETTER ADVERTISING RATES (prices in $US and €Euro per placement) * All ads must be sent in pdf format

Full page ad 8.5 in x 11 in 216mm x 279mm ISSN 1718-7966

* Maximum file size 250kb

*All ads - US letter

1 -3 placements

4 - 11 placements

12 - 26 placements

27 - 50 placements

$2,072

$1,865

$1.658

$1,450

€1,430

€1,286

€1,143

€1,000

1 -3 placements

4 - 11 placements

12 - 26 placements

27 - 50 placements

$1,290

$1,161

$1,032

$903

€890

€800

€712

€623

1 -3 placements

4 - 11 placements

12 - 26 placements

27 - 50 placements

$1,544

$1,390

$1,235

$1,081

€1,064

€958

€852

€745

1 -3 placements

4 - 11 placements

12 - 26 placements

27 - 50 placements

$1,161

$1,045

$929

$813

€800

€720

€640

€560

1 -3 placements

4 - 11 placements

12 - 26 placements

27 - 50 placements

$932

$839

$746

$653

€643

€578

€515

€450

1 -3 placements

4 - 11 placements

12 - 26 placements

27 - 50 placements

$690

$621

$552

$483

€476

€428

€380

€334

1 -3 placements

4 - 11 placements

12 - 26 placements

27 - 50 placements

$1,000

$1,000

$1,000

$1,000

€700

€700

€700

€700

SEPTEMBER 23, 2013 / VOL. 407

WEEKLY AVIATION HEADLINES Read by thousands of aviation professionals and technical decision-makers every week

www.avitrader.com

WORLD NEWS More trouble at Air France Air France-KLM changed course last week, saying that its French unit was heading for a sixth consecutive annual loss - reversing a prior forecast of a €200m operating profit. To restore profitability, the airline group said it would cut its workforce by a further 5%, on top of 5,000 previously-announced job cuts. Other measures will include phasing out older Boeing 747 airliners and freighters. Air France CEO Alexandre de Juniac said the carrier was no longer on course to save €2bn by 2015, the original target laid out in its Transform 2015 plan.

P&W, Rolls-Royce scrap JV Pratt & Whitney and Rolls-Royce have scrapped plans to create an aircraft-engine joint venture over concerns that regulators would object to the partnership’s market share. The two companies had revealed their joint-venture plans in October 2011, to produce an engine for mid-size next generation aircraft with capacity between 120 and 230 passengers, expected to come into service by the middle of the next decade.

Tata, SIA in new airline deal Tata Group, the Indian conglomerate, and Singapore Airlines announced plans to set up a new full-service airline in India, with an initial investment of $100m that will see Tata take majority control with a 51% share. The move comes nearly 15 years after a previous attempt to create an Indian carrier failed - and only nine months after Tata announced a similar venture with AirAsia, the Malaysian low-cost carrier.

Flight crew hailed the first flight of Bombardier’s CSeries test aircraft last week in Montreal as a resounding success Bombardier

Cover 1/8 page

Bombardier aims high after successful CSeries test flight “Whisper jet” flight marks milestone for new P&W geared turbofan engine The successful maiden flight of Bombardier’s all-new CSeries aircraft last week marked an important milestone in Canadian aviation history - and a clear indication of the Canadian airframer’s intent to break into the tight duopoly held by Airbus and Boeing in the commercial narrowbody market. Bombardier has said it aims to capture half of the 6,900 deliveries expected industry-wide in the 100-149 seat segment over the next two decades, which could add up to $8bn annually in additional revenue once the program is fully in gear. But the long-awaited take-off from Montreal’s Mirabel airport was nearly missed by many of the assembled onlookers, as the plane dubbed the “Whisper Jet” by Porter Airlines boss Robert Deluce made considerably less noise than the Global 5000 business jet that accompanied it. That quietness be will a key factor in the debate over whether Porter will be permitted to operate the jets at Toronto’s city centre airport

How Bombardier’s all-new CSeries stacks up Bombardier Bombardier CS100 C300

Engines Typical Passenger seating (1-class)

2 110

Range (nm)

2,950

Length

34.9m

Wingspan

35.1m

Vertical tail

11.5m

List price¹

$63m

Source: Company websites ¹Industry estimates

Airbus A318

2

2

135

107/132

2,950 38m

3,200 31.4m

Boeing 737- Embraer E600 Jet 190/5

2 132 3,225 31.2m 34.3m

2 98-124 2,400 36.24m

35.1m

34.1m

11.5m

12.51m

12.6m

10.57m

$72m

$70m

$60m²

$43m-$50m

28.72m

²Not currently listed on Boeing website

from 2016, which will determine whether it will firm up or cancel a conditional order for 12 CS100s. The city is expected to release its ‘noise study’ in December. The flight was also the maiden excursion for the Pratt & Whitney geared turbofan PW1500G engine, which improves fuel efficiency by 16%, reduces engine operating costs by up to 20% and slahes noise footprints by up to 75% compared to existing turbofan engines, according to Dave Brantner, president of P&W Com-

mercial Engines. If P&W’s much-touted cost and emissions benefits from the GTF engine hold firm, that could give an edge to other aircraft using the powerplant, including around half of the Airbus A320neo family aircraft currently on order, as well as Brazil’s re-engined E-Jets, due to enter service from 2017. The CSeries fills a void between the smallest narrowbodies currently being built by Airbus and

7.5 in x 1.3 in 190mm x 33mm

Continued on page 3

1/2 page ad 7.5 in x 5.1 in 190mm x 130mm

1/3 page ad 7.5 in x 3.2 in 190mm x 80mm

1/4 page ad 7.5 in x 2.6 in 190mm x 65mm

1/8 page ad 7.5 in x 1.3 in 190mm x 33mm

Sponsorship banner Banner on cover email

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Effective January 1, 2014

AVITRADER.COM WEBPAGE ADVERTISING ADVERTISING RATES (prices in $US and €Euro) HERE

HERE

HERE

HERE

Top banner (frame) - 148 x 61 pixels News Home Page AviTrader Home Page All News Chapter Pages Package

Side banner (frame) - 148 x 61 pixels

News Home Page HERE

AviTrader Home Page

HERE HERE

All News Chapter Pages Package

HERE

Side banner (non-frame) - 291 X 90

News Home Page HERE HERE

AviTrader Home Page

HERE

All News Chapter Pages Package

Jumbo top banner (frame) - 600 x 90

News Home Page AviTrader Home Page

6 months

12 months

$3,753

$6,672

$11,676

€2,588

€4,601

€8,052

$3,378

$6,006

$10,512

€2,329

€4,142

€7,249

$2,628

$4,668

$8,172

€1,812

€3,219

€5,635

3 months

6 months

12 months

$3,753

$6,672

$11,676

€2,588

€4,601

€8,052

$3,378

$6,006

$10,512

€2,329

€4,142

€7,249

$2,628

$4,668

$8,172

€1,812

€3,219

€5,635

3 months

6 months

12 months

$4,128

$7,339

$12,843

€2,847

€5,061

€8,857

$3,715

$6,606

$11,563

€2,562

€4,555

€7,947

$2,890

$5,134

$8,939

€1,993

€3,540

€6,164

3 months

6 months

12 months

$11,259

$20,016

$35,028

€7,765

€13,804

€24,157

$10,134

$18,018

$31,536

€6,988

€12,426

€21,748

$7,884

$14,004

$24,516

€5,437

€9,657

€16,907

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6 months

12 months

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3 months

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Marketplace Display banner (placed on top of page)

Marketplace Strip ad (7.25 in x 1”) (embedded in line ads)

Marketplace Line advertising (S-Pack) (Up to 2 lines per week)

Marketplace Line advertising (M-Pack) (Up to 5 lines per week)

Marketplace Line advertising (L-Pack) (Up to 10 lines per week)

Marketplace Ultimate marketplace bundle Line advertising (L-Pack) plus display banner

4 weeks

12 weeks

25 weeks

52 weeks

$504

$1,360

$2,520

$4,568

€347

€937

€1,737

€3,150

4 weeks

12 weeks

25 weeks

52 weeks

$1,008

$2,720

$5,040

$9,136

€695

€1,875

€3,475

€6,300

4 weeks

12 weeks

25 weeks

52 weeks

$300

$500

$800

$1.200

€207

€345

€552

€827

4 weeks

12 weeks

25 weeks

52 weeks

$400

$750

$1,200

$1.800

€275

€517

€827

€1,241

4 weeks

12 weeks

25 weeks

52 weeks

$550

$1,125

$1,800

$2,700

€379

€775

€1,241

€1,862

4 weeks

12 weeks

25 weeks

52 weeks

$850

$2,000

$3,400

$5,800

€562

€1,379

€2,344

€4,000

MEDIA PACK 2014

YOUR ONLINE ONLINE AVIATION AVIATION NEWS YOUR NEWS SOURCE SOURCE

Effective January 1, 2014

AVITRADER DAILY EMAIL ALERT ADVERTISING RATES (prices in $US and €Euro per placement) STRIP AD Up to 6.25” x 2.0”

Up to 6.25” x 3.0”

1 -3 placements

4 - 11 placements

12 - 26 placements

27 - 50 placements

$360

$280

$230

$200

€248

€193

€158

€138

$450

$350

$290

$250

€310

€241

€200

€172

Note: An administration fee of $50 (€35) will apply to all invoice amounts below $300 (€200)

General Terms & Conditions General An “advertising order” in the sense of the General Terms & Conditions is a contract for the publishing of one or more ads of an advertiser (Client) in any of electronic publications of AviTrader Publications Corp. (AviTrader) including advertising material placed on www.avitrader.com. By issuing an order for advertisement, the Client accepts these General Terms & Conditions. These General Terms & Conditions shall apply exclusively. Terms and conditions issued by the Client which conflict with or differ from these General Terms & Conditions shall not be accepted by AviTrader unless AviTrader has explicitly agreed thereto in writing. 1. Acceptance of order Advertising orders will be confirmed by AviTrader. The Client is responsible to provide the advertising material at Client’s expense. The Client shall bear responsibility for the accuracy, completeness and legal admissibility of all material provided to AviTrader. Material and data owned by third parties may only be published with the permission of such third parties and the Client will be deemed to have obtained such permission. Should any rights of third parties, particularly copyrights, trademarks or competition rights, be infringed by executing Client’s order, the Client shall bear the sole liability. This shall also apply to rights to internet domains and to the contents and design of homepages and websites. In this context the Client will indemnify AviTrader from all claims by third parties arising from such infringement of the law. 2. Documents All documents to be supplied by the Client for handling the order (e.g. advertisement data, texts, logos, drawings, hyperlinks or other data) must be received by AviTrader by the closing date for submissions stated in the order confirmation. AviTrader, after reviewing the data material, will immediately request replacement material if the material has been determined unsuitable for publishing. AviTrader will guarantee the usual quality of electronic advertisement within the scope of existing possibilities. The Client must inform AviTrader in due course about any requested changes to the advertising material. 3. Order cancellations The Client may cancel advertising orders in writing within five days after the order date or within five days prior to the first scheduled publishing date, whatever date accurse first. In case of partial cancellation of an advertisement order, AviTrader will be entitled to charge the Client the applicable volume related price differences. 4. Invoicing and payment All advertising orders are subject to advanced invoicing. AviTrader will issue an electronic invoice in PDF format which will be send via email to the Client. All invoices are payable by cheque or electronic transfer upon invoice receipt. For all payments received after 30 days from the invoice date, AviTrader is entitled to charge the Client with an administration fee of US$ 100 plus interest. AviTrader retains the right to request advanced payment prior to the scheduled publishing date. The Client is responsible to inform AviTrader in writing about any invoice disputes. Such dispute doesn’t release the Client from the obligation to pay the undisputed amount. 5. Liability AviTrader Publications Corp., its officers, directors, employees, agents and subcontractors (collectively herein “the Indemnified Parties”) shall not be liable for any damage in or loss of any properties owned by the Client, or injury or death or any other damage sustained by the Client, its personnel or third Parties due to or in connection with or in consequence of the performance or non-performance of AviTrader Publications Corp. 6. Governing law This Agreement is constituted under the laws of British Columbia, Canada, and the AviTrader and the Client subject themselves to the jurisdiction of the law courts of British Columbia, Canada.

Contacts Advertising Inquiries Jenny Falk 85368 Moosburg / Munich Germany Tel: + 49 (0) 8761 346 007 Cell: + 49 (0) 151 121 45 674 Email: [email protected]

Editorial Heike Tamm Tel: + 34 971 670 834 Email: [email protected]

Publisher / Head Office AviTrader Publications Corp Peter Jorssen 11340 Kestrel Drive Richmond, BC Canada V7E 4E2 Cell: + 1 604 448 0970 Email: [email protected] Cover photo: Sonja Brüggeman / LHT