The Organizer
Motor Show Oman 2016
In association with
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HITTING THE ROAD
The Market and the Event
AN OVERVIEW OF OMAN’S AUTOMOTIVE INDUSTRY
The increase in GDP growth in recent years, as well as higher incomes resulting in high rates of car ownership per household, a fast-growing population, and low oil prices have led to Oman being an increasingly vital market for automobile manufacturers. Over the years, there has been an increase in the number of players, especially top global companies, entering the market. In recent years, an approximate 7.5% increase in the number of cars registered per annum has led to an
estimated number of more than 1.6 million vehicles by 2020. This is expected to lead to a significant increase in demand for vehicles and automotive parts and the opportunity for local manufacturers to capture the market. A study to identify and assess the commercial and investment opportunities offered by Oman’s automobile sector indicates a potential for the manufacture of automotive parts. This increasing demand for and supply of automotive components is a result of the rise in global vehicle production levels.
OPPORTUNITIES IN THE OMAN MARKET Motor Show Oman 2016
A study identified the market potential for the following automotive components:
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Radiators for Motor Vehicles Parts for Diesel & Semi-Diesel Engines Pneumatic Tyres for Motorcars, Including Station Wagons & Racing Cars Lead Acid Accumulators of a Kind Used for Starting Piston Engines Parts for Spark-Ignition Type Engines Transmissions for Motor Vehicles Spark Plugs Safety Glass Laminated for Vehicles, Aircraft, Spacecraft or Vessels Ball Bearings Oil or Petrol Filters for Internal Combustion Engines Fuel, Lubricating and Cooling Pumps for Internal Combustion Engines
ALL GEARED UP The largest and most comprehensive auto show in Oman, showcasing the growth and development of the automobile industry in the country, Motor Show 2016 offers: • A great knowledge medium for learning about new products, markets and business opportunities • Unparalleled podium for domestic and global opportunities in auto and aftermarket sales, manu facturing and distribution, and establishing rewarding partnerships • Scope to discover market innovations and technology advancements • One-to-one interaction with buyers and sellers • Seminars/conferences
Three-Lane Approach
Motor Show 2016 encompasses three key segments to keep exhibitors and visitors engaged, inspired and
entertained – Automotives, Components and Festival. The Automotives segment introduces the latest and the best from the world’s leading motor vehicle manufacturers. The second, Components, offers excellent opportunities for leading brands in automotive accessories and spare parts to display their products, expand their sales network and strengthen their presence in the market. A complete array of entertainment in the Festival segment is devoted to exciting events that will keep visitors and exhibitors totally entertained.
Motor Show Oman 2016
Wide Coverage
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GOING FULL THROTTLE
Motor Show Oman is the premier showcase of the newest car models from the world’s leading companies. They run the gamut from expensive sports cars to economical sedans. Exhibitors here enjoy unparalleled scope to demonstrate their latest vehicles, develop new leads to buyers, interact face-to-face with existing and potential customers as well as benefit from the opportunity to enhance brand awareness. Potential buyers can also be offered the hands-on experience of test-driving the car of their choice. Displaying cars to suit every budget and life style, this show is a must-visit for serious shoppers and car buffs. With dealer representatives on hand to answer their questions in a no-pressure environment, it is easy for visitors to compare prices and features, saving both time and money.
Motor Show Oman 2016
Exhibition Profile
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• Passenger Cars • Sedans and Hatchbacks • Sports Utility Vehicles • Station Wagons • Four-Wheel Drives • Compact Cars • Luxury Vehicles • Pick-Up Trucks • Minivans • Sports Cars • Concept Cars • Commercial Vehicles • Motorbikes • Off-Road Vehicles • Heavy Vehicles
Visitor Profile
• Potential Car Buyers • Fleet Managers • Government Officials/Public Authorities • Purchasing and Sourcing Managers • Motoring Enthusiasts • Car Repair Shops • Qualified Trade Buyers • Organisations/Associations
Special Features • Classic Cars
Motor Show Oman 2016
• Luxury Pavilion • Retail Hub • Modified Cars
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Motor Show Oman is recognised as the professional show of choice for buyers of automotive parts and components, automotive accessories and automotive garage tools and equipment. It introduces thousands of prospective buyers from the region’s markets to the latest trends and services improvements in the automotive aftermarket industry. It also helps exhibitors develop new channels, find distributors, increase market share, expand market reach and widen their operation area.
Motor Show Oman 2016
Exhibition Profile
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• Automotive Tires • Car Batteries • Auto Paints and Polishes • Motor Oils and Lubricants • Air-Conditioning Systems • Entertainment Systems • Car Wash Equipment • Brake Discs and Pads • Security Systems • Vehicle Tracking Systems • Garage Equipment and Services • Hand and Mechanical Tools • Safety Equipment • Transmission and Driveline • Testing and Pollution Control Equipment
Visitor Profile
• Accessories Department and Shop Owners • Assembly Line Managers • Bus Body Builders • Car Wash and Service Stations • Consultants
• Corporate Buyers • Delegations from Dealerships, Technical Institutions • Design Teams • Distributors and Traders • Division Heads • Electricals and Electronic Department • End Customers • Engineering Departments • Engineers and Technicians • Garage and Workshop Owners • Government Officials • Machining Centres • Material Handling Departments • Paint Shop Departments • Planning/Pro Heads • Plant Maintenance Teams • Procurement and Maintenance Teams • Production/Plant Heads • Quality and Inspection Departments • Shop Floor Managers and Supervisors • State Transport Authorities • Vendor Development Teams
Special Features B2B MEETINGS AND SEMINARS ON THE AUTOMOTIVE MARKET
Apart from the exhibits and entertainment segments, Motor Show Oman 2016 will feature technical seminars and business-to-business meetings in order for exhibitors to maximize their participation at the exhibition and take advantage of the opportunity to learn more about investment opportunities available in Oman’s automotive sector. These seminars also offer a platform to establish contacts and do business while networking with peers and key industry players.
HIGHLIGHTS OF THE SEMINAR
Motor Show Oman 2016
• To provide information about the automotive sector in Oman and the business opportunities it offers • To present Oman as a growing and potential hub for aftermarket products • To help companies find agents and distributors for business expansion • To provide a networking venue for Oman companies from the automotive sector who are interested to invest and partner with international companies.
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While the cars are the stars of Motor Show 2016, there is a full range of activities to make it an entertaining outing for the whole family. It is a place where auto enthusiasts, potential buyers and people who are looking for a fun day out can come together. Whether they have come to shop for a vehicle, to share their passion for cars with others, or just to have some fun with family and friends, Motor Show 2016 is more than a showroom of new vehicles and components – it is a fun-filled event!
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• Golf Tournament • Water Sports Events • Family Fun Zone and Entertainment
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Special Attractions
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• Entertainment Zone
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• T3 Buggie Racing
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Motor Show Oman 2016
• Super Drift Competitions
GO ON OVERDRIVE Get Your Show on the Road: Exhibit at Motor Show 2016! • Introduce the newest features and innovations in your products and your latest automobile services to a growing market. • Launch your new car models to a large crowd of would-be buyers. • Interact directly with potential customers and get feedback about your automotive brands. • Increase your local and international business and networking contacts.
The Most Extensive Coverage Motor Show 2016 will be aggressively promoted utilizing all media channels to ensure attraction of the largest number of industry professionals and visitors. The promotion will cover not only Oman but also the whole Middle East region and other parts of the world. Motor Show2014-Ymag_240x340mm.pdf
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The media campaign includes: • Heavy ad placement in local and regional newspapers, both in English and Arabic • Advertisements and editorial coverage in trade publications that cater to the automotive industry • Regular press releases in newspapers, magazines, and websites • Email and fax campaigns targeted at consumers throughout the Middle East region • SMS broadcasts before and during the event • Distribution of flyers, e-newsletters and personalized invitations • Radio announcements and live coverage during the event • Billboard ads • Ads in social media channels
MotorShow2014-_TOO-140x240mm.pdf
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12/1/14
10:07 AM
OPENS TODAY! Organized by
In association with
In partnership with
17th International Exhibition of the Latest Car Models and the Best Auto Parts & Accessories
Celebrity
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Chief Guests
DECEMBER 2014
HARTHY AHMAD AL
OMAN INTERNATIONAL EXHIBITION CENTER
Exhibition Hours
December 2 - 4
10:00 am - 01:00 pm | 04:30 pm - 09:30 pm
ABDO FEGHALI
December 5
03:00 pm - 11:00 pm
Event Highlights
Drift Competition
Stunt Bikers Show
Autocross
Test Drive
4x4 Off-Road Experience
Modified Car Competition
Motor Show Oman 2016
TURBO-CHARGED MEDIA
SPONSORS AND PARTNERS Platinum Sponsor
Gold Sponsor
Registration Area Sponsor
Official Radio Stations
Exclusive Print Media Partners
Associate Sponsor
Official Logistics Partner
Silver Sponsors
Islamic Insurance Partner
Healthcare Partner
Media Partners
The Organizer Head Office:
1st Floor, SABCO Building, Wattayah, Muscat, Sultanate of Oman P.O. Box 20, Postal Code 117 Tel: +968-24660124 I Fax: +968-24660125 /126 | Email:
[email protected]
For more information, call 24660124.
Register now! www.motorshow-oman.com
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REARVIEW REFLECTIONS
Motor Show 2014 – Post-Show Report Motor Show 2014 was successfully held from December 2 to 5, 2014 at the Oman International Exhibition Centre.
HIGHLIGHTS Inaugurated by
His Highness Sayyid Tarik bin Shabib al Said
Special Feature
Outdoor Adventure Zone
Gross Exhibition Space
18,119 sqm (7,319 sqm indoor and 10,800 sqm outdoor)
Participating Brands
Over 150, with Thai Auto Parts Aftermarket Association
(TAPAA) participating for the first time in Oman
Representing Countries 14
Motor Show Oman 2016
Visitors 34,391
POPULAR ATTRACTIONS (at Outdoor Adventure Zone) Drift Competition
Stunt Bikers’ Show
Auto Cross
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B2B MEETINGS AND SEMINARS ON THE AUTOMOTIVE MARKET
The Public Authority for Investment Promotion & Export Development (PAIPED)/ITHRAA conducted the seminar titled ‘Investment Opportunities in Oman’s Automotive Sector’ at The Golden Tulip Hotel Seeb, Muscat.
HIGHLIGHTS OF THE SEMINAR
• To provide information about the automotive sector in Oman and the business opportunities it offers • To present Oman as a growing and potential hub for aftermarket products • To help companies find agents and distributors for business expansion • To provide a networking venue for Oman companies from the automotive sector who are interested to invest and partner with international companies.
4,211
Component Manufacturers
50
Motor Show Oman 2016
B2B Trade Visitors
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REPRESENTING COUNTRIES Belgium
Germany
China
India
Japan
Oman
Kingdom of Saudi Arabia
Singapore
Thailand
South Korea
Turkey
United Arab Emirates
Denmark
United States of America
Motor Show Oman 2016
PRODUCTS ON DISPLAY
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• • • • • • • • • • • • • • •
Automotive Tires Car Batteries Auto Paints and Polishes Motor Oils and Lubricants Air-Conditioning Systems Entertainment Systems Car Wash Equipment Brake Discs and Pads Seat Cushion and Cover Insurance Schemes Financing Options Headlights and Signal Lights Security Systems Vehicle Tracking Systems Bank Loan Services
VISITOR PROFILE • • • • • • •
Importers & Exporters of Auto Accessories Buyers of Auto Parts and Accessories Service Center Managers Operation Managers Business Representatives Car Remodelers and Modifiers Motoring Enthusiasts
VISITOR TAKEAWAY Explored potential representation or partnerships
23%
VISITOR FEEDBACK 22% Gathered information on new products and services
92% were satisfied with their participation at Motor Show 2014
24% Met potential suppliers/ business partners
16% Interacted with industry professionals
15% Placed orders and/or signed deals
90% of the exhibitors said that they were satisfied with the quality and number of visitors to the show. 85% of the exhibitors said that they will participate in the show’s 2016 edition.
Motor Show Oman 2016
88% were satisfied with the visitor response to their stands
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Motor Show Oman 2016
PRESS COVERAGE
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EVENT PARTNERS Platinum Sponsors
Gold Sponsor
Registration Area Sponsor
Associate Sponsors
Official Radio Stations
Islamic Insurance Partner
Exclusive Print Media Partners
Official Logistics Partner
Healthcare Partner
Motor Show Oman 2016
Official Banking Partner
Silver Sponsors
Media Partners
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BOOK YOUR STAND TODAY
GET POLE POSITION
SHELL SCHEME
Sponsorship Opportunities
US$ 420/RO 160
(per square meter) This includes white panel walls, fascia and name board, carpeting, two (2) spotlights, a 13-amp power socket, one (1) table, and two (2) chairs.
To maximize the impact of your participation, Motor Show 2016 offers a wide range of sponsorship opportunities that will give you a sure edge over your competitors and further boost your company’s presence in the local, regional and global markets. Your sponsorship options include:
• Presenting/Main Sponsor • Platinum Sponsor • Gold Sponsor • Silver Sponsor
Motor Show Oman 2016
US$ 360/RO 140 (per square meter)
This consists only of bare floor space for those exhibitors who want to design and build their own stand.
OUTDOOR SPACE:
US$ 185/RO 70 (per square meter)
EXCLUSIVE SPONSORSHIPS: • Registration Area Sponsor • Lanyard and Badge Sponsor • Visitor Bag Sponsor • Outdoor Parking Area Sponsor • Floor Plan Sponsor
7-10 DECEMBER 2016
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SPACE ONLY:
• Drift Competition Area Sponsor • Adventure Zone Sponsor • Test Drive Area Sponsor • Golf Tournament Area Sponsor • Water Sports Event Sponsor • Seminar Sponsor • Seminar Lunch Sponsor
Ammar Ahmad
T: +968 24660124/24660119 M: +968 92597610 TOINQUIREABOUTPARTICIPATIONANDSPONSORSHIP,PLEASECONTACT: E:
[email protected]
Oman Convention & Exhibition Center
THE DRIVING FORCE THEORGANIZER
Head Office
1stFloor,SABCOBuilding,Wattayah Muscat, Sultanate of Oman Tel: +968 24660124 Fax: +968 24660125/126 Email:
[email protected] Website: www.omanexpo.com
Regional Office
Office No. 203, 2nd Floor, Grosvernor Commercial Tower Sheikh Zayed Road P.O.Box80674,Dubai,UnitedArabEmirates Tel: +971 4 3277733 | Fax: +971 4 3277744 Email:
[email protected]
Copyright © 2015 by Omanexpo All rights reserved.This material or any portion thereof may not be reproduced or used in any manner whatsoever without the express written permission of the organizer.